Macromedia Transcript

Transcript

1 KIRSTI: FIRST I'D LIKE TO ASK, I CAN
BARELY SEE EVERYONE BECAUSE THE LIGHTS ARE VERY
2 BRIGHT.
I'D LIKE TO ASK WHERE PEOPLE ARE FROM IN TERMS OF THE
3 AGE OF STUDENTS THAT YOU TEACH, SO MY FIRST QUESTION
IS HOW MANY PEOPLE ARE CASE 6.
4 ANYBODY CASE DEFECTIVE?
NO CASE 6.
5 How about MIDDLE SCHOOL, HIGH SCHOOL?
OH, YEAH! YOU GUYS ARE MY PEOPLE.
6 THAT'S MY FOCUS THIS YEAR.
HOW MANY IS THAT?
7 IT'S ABOUT 15 I THINK.
KIRSTI: OKAY. HOW MANY ARE POST
8 SECONDARY, COLLEGE, UNIVERSITY?
OKAY.
9 10.
AND ANYBODY WHO ISN'T RELATED TO THE EDUCATION WORLD
10 BUT THINKS THAT MACROMEDIA IS COOL AND CAME ANYWAY?
OR ADULT TRAINING, GREAT.
11 SO FOUR PEOPLE.
YOU CAN SEE WE HAVE LOADS OF THINGS TO GIVE AWAY
12 TODAY AND RICHARD USUALLY GIVES THEM AWAY BUT I'M
GOING TO START.
13 THE PERSON WHO'S COME THE FARTHEST TODAY?
A. HERE'S A MAN THAT CAME FROM MARS.
14 KIRSTI: SAN JOSE.
AUDIENCE: LAKE TAHOE.
15 >> OH! CAN I FLOW IT THROW IT THAT FAR?
OKAY.
16 I WON'T DO IT AGAIN.
I WANT TO TALK TO YOU A LITTLE BIT ABOUT THE KINDs of
17 THINGS MACROMEDIA DOES SPECIFICALLY FOR EDUCATION.
THERE ARE FOUR things WE DO. ONE IS WE HAVE QUITE
18 WONDERFUL PRICING FOR educatorS, DOES EVERYBODY KNOW
THAT?
19 OH, GOOD.
WE HAVE FOUR LEVELS OF PRICING.
20 THE FIRST IS OUR BASIC YOU BUY ONE BOX OFING THIS
SOMETHING YOU GET IT MUCH MUCH CHEAPER THAN IF YOU
21 WERE BUYING IT AS A REGULAR CONSUMER.
THE SECOND IS BUYING IN VOLUME.
22 IT GOES DOWN ANOTHER 30 PERCENT.
AND THE THIRD IS IF YOU BUY LOTS AND LOTS AND JOIN A
23 PARTNERSHIP WITH MACROMEDIA CALLED A PREMIERE
EDUCATION PARTNERSHIP, THE PRICES GO DOWN EVEN MORE
24 AND YOU GET FREE TRAINING AND A LOT OF OTHER THINGS
FROM MACROMEDIA.
25 ALL OF THIS IS EXPLAINED IN THE BROCHURE -- A
BROCHURE INSIDE OF YOUR PACKET BUT ALSO YOU CAN FIND

1 IT, YOU MAY NOTICE THAT ON THE SCREEN THAT I'M NOT #
ON RIGHT NOW IS THE EDUCATION RESOURCE CENTER THAT
2 WAS CREATED BY MACROMEDIA WHICH YOU CAN GET TO AT
WWW.MACROMEDIA.COM/EDUCATION.
3 AND HERE YOU CAN FIND OUT ABOUT PRICING AND ALL THE
OTHER THINGS I'M GOING TO TALK ABOUT.
4 THE OTHER THING THAT WE DO FOR EDUCATORS IS WE CREATE
CURRICULUMS SPECIFICALLY FOR TEACHING IN THE
5 CLASSROOM.
WE HAVE TWO PROGRAMS RIGHT NOW ONE IS called WEB
6 DESIGN BASICS.
IT'S SIX SHORT COURSES ABOUT SOME OF THE MOST POPULAR
7 MACROMEDIA PRODUCTS AND THAT'S DREAMWEAVER,
FIREWORKS, FLASH, FREEHAND, DIRECTOR, AND DREAMWEAVER
8 ULTRADEV.
ALL OF THESE IN ONE BOOK IS A $30 BOOK AND YOU CAN
9 MAKE COPIES OF IT FOR YOUR STUDENTS FOR FREE AND
INCLUDES MULTIMEDIA FILES.
10 WHAT'S INSIDE HERE IS SMALL PROJECTS FOR BUILDING
COMMERCIAL WEB SITES, SO A SIX-HOUR PROJECT TO BUILD
11 A SMALL COMMERCIAL WEB SITE AND TEACH THE CLASS AT
THE SAME TIME.
12 PER FOR TEACHING WITH MACROMEDIA TOOLS THERE'S A BOOK
CALLED PROJECT BASED MULTIMEDIA WHERE WE HAVE
13 PROJECTS YOU CAN INTEGRATE INTO DIFFERENT ACADEMY
COURSES.
14 DIGITAL AUTO BIOGRAPHY, PHOTO ALBUM, ALL TO USE WITH
MACROMEDIA DREAMWEAVER AND FLASH.
15 SO THIS BOOK, BEING THINNER IS ONLY $20.
DOES ANYBODY USE THESE RIGHT NOW?
16 I'VE GOT ONE PERSON.
THREE?
17 GREAT.
DOES ANYONE WANT ONE RIGHT NOW?
18 WHAT WOULD BE A GOOD QUESTION TO ASK?
AUDIENCE: HOW MANY PLATFORMS DO THESE
19 BOOKS WORK ON?
I SEE THREE, THAT'S CORRECT.
20 THIS IS MACINTOSH.
KIRSTI: THAT'S RIGHT.
21 WHICH ONE DO YOU WANT?
WHO'S DOING SOMETHING WONDERFUL IN HIGH SCHOOL OR
22 MIDDLE SCHOOL?
ANYBODY ELSE OUT THERE THAT WOULD BE INTERESTED IN
23 THIS?
AUDIENCE: RIGHT HERE.
24 >> SO WHAT'S THE QUESTION, RICHARD?
>> WHAT IS KIRSTI'S DRIVER'S LICENSE
25 NUMBER?
(LAUGHTER).

1 AUDIENCE: CF6.
..
2 RICHARD: THAT'S RIGHT! THAT'S ABSOLUTELY
RIGHT.
3 KIRSTI: AS YOU SEE THERE'S MORE TO BE
HAVE.
4 ONE curriculum WE'RE WORKING ON IS CALLED THE DIGITAL
DESIGN SERIES.
5 WE'RE DOING THIS WITH STATE OF WASHINGTON.
WE'RE CREATING A FOUR SEMESTER CURRICULUM FOR
6 TEACHING STUDENTS WEB DESIGN IN THE CONTEXT OF USING
MACROMEDIA TOOLS BUT GOING INTO DEPTH WITH LEARNING
7 TO DESIGN THE SITE, TOUCHING ON ALL THE THINGS YOU
NEED TO KNOW IN A VOCATION CLASS.
8 WE'RE ALSO WORKING ON SOMETHING THAT WE'LL SNEAK TO
YOU LATER ON TODAY WHICH IS A SITE SPECIFICALLY FOR
9 EDUCATORS CALLED HOW TO BUILD A COURSE EBB WITH SITE.
A LOT OF YOU MAY BE BUILDING SUPPLEMENTS TO YOUR
10 COURSES AND MAY BE USING THINGS LIKE BLACK BOARD AND
YOUR SCHOOLS MAY NOT HAVE THAT, SO YOU WANT TO USE
11 SOMETHING LIKE MACROMEDIA DREAMWEAVER BUT WAS NOT
QUITE READY, BUT WE HAVE ALL SORTS OF DREAMWEAVER
12 TEMPLATES DESIGNED BY SPECIALISTS IN COLORADO THAT
WILL POUR YOUR CONTENT SO NICELY INTO YOUR TEMPLATES
13 AND GET YOUR SITES UP AND RUNNING.
THE OTHER THING THAT MACROMEDIA DOES FOR TEACHERS IS
14 PROVIDE PROFESSIONAL DEVELOPMENT.
AND WE HAVE SEVERAL DIFFERENT OPTIONS FOR YOU.
15 THE FIRST OPTION IS SOMETHING CALLED TRAINING CAFE.
TRAINING CAFE WAS DESIGNED BY MACROMEDIA AND A
16 COMPANY CALLED WINSTAR FOR EDUCATION AND MACROMEDIA
IS A FREE SITE SPECIFICALLY FOR EDUCATORS AND IT'S
17 DESIGNED FOR PEOPLE WHO ARE NEW TO THE INTERNET OR
NEW TO MACROMEDIA TOOLS.
18 WE HAVE A 17-HOUR COURSE CALLED THE INTERNET
TECHNOLOGY SERIES WHICH IS FOR TEACHERS AND WE'VE
19 BEEN USING IT WITH SECONDARY AND COLLEGE STUDENTS
TEACHING THE BASIC CONCEPTS OF THE INTERNET.
20 WE ALSO HAVE FIVE SHORT MODULES INTRODUCING EACH OF
THE MACROMEDIA TOOLS.
21 TRAINING CAFE IS AT WWW.TRAINING CAFE.COM.
WE MAY SHOW A LITTLE BIT OF IT LATER.
22 AGAIN THAT'S FOR FREE SO ALL YOU HAVE TO DO IS
REGISTER.
23 WE DON'T GO AFTER YOU WHEN YOU REGISTER -- NOW OF WE
JUST WANT TO KNOW WHO PEOPLE ARE.
24 WE HAVE SOMETHING ALSO CALLED MACROMEDIA UNIVERSITY
WHICH Richard WILL SHOW A LITTLE BIT OF LATER.
25 BUT MACROMEDIA UNIVERSITY IS OFFERED TO ALL
MACROMEDIA PRODUCT USERS AND IT'S ALL ABOUT

1 MACROMEDIA'S DIFFERENT PRODUCTS.
YOU DESCRIBE TO SUBSCRIBE TO A LIBRARY FOR A YEAR.
2 AND YOU CAN SUBSCRIBE FOR $74 A YEAR.
THAT GIVES YOU ACCESS TO 20 COURSES.
3 THAT'S A GREAT WAY TO GO AND LEARN THE DIFFERENT
FEATURES AND FUNCTIONS IN THE MACROMEDIA PRODUCTS
4 BECAUSE OF THE FACT THAT YOU CAN WORK NLDZ A
SIMULATED ENVIRONMENT AND LEARN LOTS OF DIFFERENT
5 THINGS.
WE HAVE AUTHORIZATIONED TRAINING PROVIDERS AND WE
6 HAVE ALSO AN EDUCATION TRAINING NETWORK.
DIFFERENT SCHOOLS ALL OVER THE COUNTRY THAT OFFER
7 COURSES ON MACROMEDIA PRODUCTS.
CAN FIND THIS ALL AGAIN AT THE MACROMEDIA RESOURCE
8 CENTER.
THE FOURTH THING I WANT TO TALK ABOUT, WE
9 DON'T HAVE ANYTHING GOING ON RIGHT NOW, BUT WE WILL
LATER THIS FALL, WE HAVE LOTS OF CONTESTS FOR
10 EDUCATORS AND STUDENTLESS.
AND THEY WILL SHOW UP ON THIS WEB SITE THE LAST ONE
11 WAS A STUDENT WEB SITE CONNIE TEST WHICH WE HAD OVER
1500 ENTRIES.
12 WE HAVE THE E-INNOVATIONS PROGRAM WHICH WE WILL
PROBABLY START UP AGAIN NEXT SPRING.
13 IT'S A WAY TO FIND OUT COOL THINGS OTHER PEOPLE ARE
DOING BUT ALSO TO SHARE THINGS WITH OTHER PEOPLE THAT
14 ARE DOING THINGS LIKE YOU'RE DOING YOURSELVES.
I ALSO WANT TO SHARE WITH YOU THINGS THAT TEACHERS
15 AND STUDENTS ARE DOING WITH MACROMEDIA PRODUCTS.
SINCE WE ONLY HAVE -- NO PEOPLE HERE IN K FLEW 6,
16 I'LL BRIEFLY SHOW YOU A WONDERFUL SITE.
FOR ELEMENTARY SCHOOL IN CALIFORNIA, THIS IS A SCHOOL
17 WEB SITE BUILD FOR A K THROUGH 6 SCHOOL, AND THIS
MOVIE ON THE FRONT WAS BUILT BY STUDENTS IN THE
18 SCHOOL.
THE STUDENTS BUILT THIS WITH DREAMWEAVER AND WITH
19 FLASH.
AND THEY ARE RUNNING LOTS OF DIFFERENT THINGS ON
20 THEIR SCHOOL WEB SITE THAT THEY BUILT.
THAT'S.
21 LET'S LOOK AT SOMETHING A LITTLE DIFFERENT.
HERE'S AN EXAMPLE OF A SITE THAT WAS BUILT BY
22 STUDENTS IN NEW JERSEY.
IT'S AN ON-LINE LITERARY JOURNAL CALLED ELECTRIC
23 SOUP.
THIS WAS A HIGH SCHOOL SITE BUILT COMPLETELY BY
24 STUDENTS AND THE STUDENTS ALL TAUGHT THEMSELVES HOW
TO USE MACROMEDIA PRODUCTS.
25 THE FIRST STUDENT LEARNED AND THEN THEY SHARED WITH
EACH OTHER.

1 WHAT THEY FOUND WAS IS THEY REALLY NEEDED TO HAVE THE
TEACHER FOCUS THEIR TIME ON HELPING THE STUDENTS DO
2 THE WORK ON THE LITERARY PART OF THE JOURNAL AND THE
DESIGN PART OF THE JOURNAL AND THE STUDENTS WERE THE
3 ONES THAT COULD HANDLE THE TECHNOLOGIES.
THE STUDENTS WANTED TO USE THE PROFESSIONAL TOOLS SO
4 THEY CHOSE DREAMWEAVER AND THEY'VE SINCE ADDED FLASH.
SO THIS IS VOLUME 16 OF THEIR JOURNAL.
5 AND THE JOURNAL HAS things LIKE DIFFERENT PIECES OF
WRITING AND ART WORK AND PHOTOGRAPHER, THEY'RE USING
6 LOTS OF DIFFERENT KINDS OF TOOLS SPECIFICALLY
DREAMWEAVER AND FLASH BUT I ALSO KNOW THEY'RE USING
7 FREEHAND AND FIREWORKS.
ALL OF THIS IS BUILT BY STUDENTS -- THE WRITERS SEND
8 IN THEIR WORK AND THE EDITORS OF THE JOURNAL ACTUALLY
-- I'M SORRY?
9 STUDENTS E-MAIL INTO THIS PLACE?
IT'S NOT JUST STUDENTS JUST IN THIS SCHOOL?
10 >> THAT'S A GOOD QUESTION.
IS THIS DONE JUST BY THE STUDENTS IN THE SCHOOL?
11 THEY STARTED THAT WAY BUT THEY WANTED IT OPEN TO A
BROADER AUDIENCE.
12 SO THEY HAVE ENTRANTS FROM ALL OVER THE WORLD.
SO THE STUDENTS SUBMIT THEIR WORK.
13 SO A WRITER WOULD SUBMIT THEIR WORK AND THE EDITORS
OF THE ON-LINE JOURNAL, ELECTRIC SOUP WOULD GO BACK
14 AND ACTUALLY -- I'M SORRY.
THEY DIDN'T GO BACK -- AND THEY WOULD ILLUSTRATE THE
15 DIFFERENT KINDS OF THINGS THE STUDENTS WERE DOING.
AUDIENCE: WAS THIS DONE IN AN AP ENGLISH
16 CLASS?
>> IT STARTED WITH THE AP ENGLISH CLASS,
17 BUT THE STUDENTS WHO STARTED IN THIS GROUP HAVE COME
FROM ALL OVER THE SCHOOL, AND NOW THEY'RE DOING
18 DREAMWEAVER IN THEIR REGULAR CLASSES.
THE FRESHMEN STUDENTS IN ENGLISH WITH THIS PARTICULAR
19 TEACHER ARE ACTUALLY BUILDING A LOT OF THEIR WORK
INSIDE DREAMWEAVER.
20 AGAIN THAT'S ELECTRIC SOUP.
YOU CAN FIND THIS ON OUR WEB SITE INSIDE THE SHOW
21 CASE.
NOW, TO LOOK AT A MORE LOCAL ONE, THE DIGITAL SAFARRY
22 IS A MULTIMEDIA ACADEMY OVER IN CONCORD.
THE DIGITAL SAFARI IS A SCHOOL WITHIN A SCHOOL AND IT
23 HAS 160 STUDENTS AT MOUNT DIABLO HIGH AND THEY'RE
DOING ALL THEIR ACADEMY WORK WITHIN THIS ACADEMY BUT
24 ALL THE PROJECTS IN THEIR academy WORK THEY DOING AS
MULTIMEDIA PRODUCTS.
25 FOR EXAMPLE, THE STUDENTS IN THE CLASS OF 2001 HAD A
GIANT ENGLISH PROJECT AND INSTEAD OF WRITING A PAPER

1 ABOUT CULTURAL MYTHOLOGY, THEY DID A WEB SITE ON THE
SUBJECT.
2 THE AFRICAN CULTURAL METHODOLOGY.
ONE OF THE THINGS THAT WAS QUITE WONDERFUL ABOUT THIS
3 SCHOOL IS THE kids IN THIS ACADEMY ARE REPRESENTED
THE DIVERSITY OF THE SCHOOL.
4 SO THEY HAVE GIFTED AND TALENTED KIDS AND SPECIAL ED
KIDS AND ONE OF THE THINGS THEY FOUND IS THAT THE
5 MULTIMEDIA PULLED ALL OF THESE KIDS TOGETHER.
THE PROJECTS ENGAGED STUDENTS IN AMOUNT OF DIFFERENT
6 WAYS, SO THE STUDENTS WHO WERE IN THE NECESSARILY THE
BEST WRITERS COULD EXPRESS THEMSELVES WITH MULTIMEDIA
7 SO WHAT THE STUDENTS DID IN THE CULTURAL METHODOLOGY
PROJECT WAS BUILD A FLASH MOVIE AT THE FRONT AND THEN
8 WRITE SOMETHING ABOUT PARTICULAR ASPECTS OF THE
METHODOLOGY connecting OFF OF THAT.
9 AND SO AS YOU CAN SEE EACH OF THE STUDENTS THEY ALSO
DID A LOT OF TEAMWORK SO EACH ONE OF THESE PROJECTS
10 WAS DONE AS A TEAM OF 2 OR 3 STUDENTS AND THEY WOULD
PICK THE TOPIC THEY WANTED TO WORK ON.
11 HERE'S AN EXAMPLE OF A SCHOOL WEB SITE OUT IN
MARYLAND.
12 WE'VE DONE A SCHOOL WHERE THE STUDENTS BUILT THIS WEB
SITE USING A MACROMEDIA PRODUCT called COLDFUSION.
13 WHICH IS A DATA BASE PRODUCT AND THE STUDENTS BUILT
THIS WHOLE SITE OVER THE SUMMER.
14 THIS WAS JUST THE STUDENTS DECIDED THEY DIDN'T THINK
THEY HAD A GOOD ENOUGH WEB SITE AND THEY PROPOSED TO
15 THE CAMPUS THAT THEY WANTED TO BUILD SOMETHING THAT
WOULD BE EASY TO UPDATE.
16 SO THIS WAS ALL BUILT BY COLDFUSION AND IT WAS DONE
IN 11 WEEKS BY FOUR STUDENTS OVER THE SUMMER.
17 THEY WERE WRITTEN UP IN THE BALTIMORE SUN AND THE
Washington POST BECAUSE OF ALL THE WONDERFUL STUFF
18 THEY'VE DONE ON THE SITE.
IT GIVES A NICE WAY TO UPDATE THE INFORMATION on the
19 SITE.
THEY'RE ABLE TO KEEP EVERYTHING LIVE AND COPY.
20 WE DON'T ACTUALLY BUILD KNCHLTH WE'RE JUST SHOWING
THINGS THAT OTHER PEOPLE BUILT.
21 AUDIENCE: I HAVE BEEN -- YOU ASKED IF WE
VISITED THESE SITES.
22 I VISITED ELECTRIC SOUP, I VISITED MOUNT DIABLO.
ANY SPECIFIC QUESTION ABOUT THE SITES?
23 AUDIENCE: LATER I'LL ASK YOU.
>> OKAY.
24 YES, I'M SORRY?
>> I HAVE A QUESTION.
25 >> HELLO, BACK THERE.
>> YOU SAID COLDFUSION IS A DATA BASE

1 PROGRAM.
DOES IT HAVE ITS OWN DATA BASE?
2 >> I'M GOING TO USE ANSWER THIS QUESTION
WRONG, SO PAT, DO YOU WANT TO SAY THIS FOR ME?
3 PAT, ARE YOU BACK THERE?
PAT: YES.
4 COLDFUSION IS AN APPLICATION SERVER WITH APPLICATION
DEVELOPMENT ENVIRONMENT.
5 IT'S -- YOU CAN ACTUALLY AUTHOR YOUR CONTENT IN
DREAMWEAVER OR ULTRADEV AND SEND YOUR CONTENT OVER
6 THE DATA BASE.
>> SO IT'S AN APPLICATION SERVER PRODUCT
7 COLDFUSION AND IT'S ODBC COMPLIANT SO YOU CAN USE ANY
DATA BASE.
8 SO IT'S A MARK UP LANGUAGE.
IT'S AN INTERFACE BETWEEN YOUR SITE AND A SERVER AND
9 A DATA BASE.
THE LAST SITE I'M GOING TO SHOW YOU BEFORE RICHARD
10 COMES UP AND ACTUALLY STARTS DIGGING INTO SOME OF THE
TOOLS IS SOMETHING BUILT BY ROYAL ROADS UNIVERSITY UP
11 IN VICTORIA BRITISH COLUMBIA.
THIS IS A SMALL COLLEGE THAT HAS THE ABILITY TO HOUSE
12 AND ACTUALLY HAVE STUDENTS IN THE CLASSROOM, ALL OF
300 STUDENTS THEY CAN HAVE AVAILABLE IN THE
13 CLASSROOM.
NAY DECIDED TO BUILD A DISTANCE LEARNING PROGRAM SO
14 THEY COULD EXPAND THEIR STUDENT POPULATION WITHOUT
BUILDING ANOTHER BUILDING.
15 THEY WANTED TO GIVE THEIR TEACHERS A WAY TO BUILD
ON-LINE BUILDING WITHOUT THEM ALL HAVING TO BECOME
16 PROGRAMERS.
SO THEY DESIGNED THEIR OWN SYSTEM USING MACROMEDIA
17 Flash AND generator TO ALLOW THE TEACHERS TO FOCUS ON
THE CONTENT AND NOT SPEND TIME LEARNING TO FOCUS ON
18 LEARNING THE PROGRAM.
HERE'S AN EXAMPLE OF THE COURSES.
19 THEY HAVE AN WHOLE MBA PROGRAM ON LINE.
WHAT YOU'RE LOOKING AT IS WHAT WE WOULD CALL A SHELL.
20 ALL OF THE BLUE AROUND THE OUTSIDE IS BUILT IN
MACROMEDIA GENERATOR WITH FLASH AND WHAT IT MEANS IS
21 THAT THINGS LIKE IF YOU CAN SEE HERE THE INTRODUCTION
AND OVERVIEW, THE PROFESSOR JUST DECIDES WHAT HE
22 WANTS THE DIFFERENT SECTIONS OF THE COURSE TO BE
CALLED AND THEY FILL IN BLANKS AND HAVE THESE BUTTONS
23 AUTOMATICALLY MADE FOR THEM.
INSIDE IN THE center IS SMALL FLASH MOVIES THAT ARE
24 DEVELOPED WITH THE PROFESSOR.
ONE OF THE MOST ENTERING THINGS ABOUT THIS COURSE IS
25 THE FACT THAT THEY DESIGNED IT THINKING ABOUT THE
FACT THAT THERE ARE LOTS OF DIFFERENT LEARNERS OUT

1 THERE AND PARTICULARLY IN DISTANCE LEARNING YOU WANT
TO ACCOMMODATE STUDENTS WITHOUT NECESSARILY BEING
2 ABLE TO SEE THEM.
THEY GAVE THE STUDENTS AN OPPORTUNITY TO TAKE A
3 LEARNING-STYLES TEST TO SEE O SHOW HOW THEY FOCUSED
ON DMR LEARNING.
4 ONCE THEY DISCOVERED HOW THEY LEARNED BEST, THEY WERE
ABLE TO GO THROUGH THE TEST.
5 IF YOU WERE A CONCRETE SEQUENTIAL LEARNER, YOU WOULD
BE ABLE TO GO THROUGH THE COURSE STARTING WITH
6 CONCRETE IDEAS AND MOVING SEQUENTIALLY THROUGH THEM.
YOU COULD START WITH A QUESTION LIKE WHAT ARE THE
7 THREE NETWORK ARCHITECTURES AND MOVE DOWN WHY USE
MERCHANT ACCOUNTS.
8 IF YOU WERE AN ABINSTRUCT SEQUENTIAL LEARNERS YOU
WOULD START WITH ABSTRACT IDEAS AND MOVE DOWN THROUGH
9 THOSE.
IF YOU WERE SOMEONE WHO WAS AN ABSTRACT -- THE
10 CONTENT OF THE COURSE WOULD BE -- YOU COULD SEE HOW
THEY WERE ORIENTED TO ONE ANOTHER, BUT YOU COULD SEE
11 WHAT IDEA WAS THE MOST INTRIGUING TO YOU AT THE
MOMENT.
12 SO THEY DESIGNED THEIR COURSES THIS WAY SO THAT
STUDENTS COULD GO IN AND FIND THE WAY NAWORK WOULD
13 THE BEST FOR THEM.
AND THEY DID THIS ALL WITHIN MACROMEDIA FLASH AND
14 DREAMWEAVER.
I'M SORRY?
15 AUDIENCE: CR -- EGOOD QUESTION.
THE FOURTH IDEA WAS CONCRETE RANDOM.
16 CONCRETE IDEAS BUT ORGANIZEED IN A RANDOM WAY SO THAT
THE STUDENTS COULD GET AT SPECIFIC IDEAS THAT WERE
17 THE THING THEY WANTED TO LEARN AT IS THAT PARTICULAR
POINT IN TIME.
18 AUDIENCE: YOU SAID DISTANCE LEARNING, ARE
THEY BEING LAUNCH LAUNCHED BY MMS OR LEARNING
19 MANAGEMENT SENTENCE?
>> GOOD QUESTION.
20 WAS THIS PARTICULAR COURSE LAUNCHED BY A LEARNING
MANAGEMENT SYSTEM IN LMS?
21 AUDIENCE: THEY USE MARKET DATA BASE AND
THEY --
22 >> IN THIS PARTICULAR SCHOOL THEY HAVE NOT
USED AN OUTSIDE LEARNING MANAGEMENT SYSTEM.
23 THEY BUILT IT ALL ON THEIR OWN DATA BASE, IN THIS
CASE ORACLE, AND THEY HAVE BUILT THEIR OWN SMALL
24 MANAGEMENT LEARNING SYSTEM THAT THEY USED WITH THIS
COURSE BUT IT WAS BUILT SO IT COULD LEARN WITH OTHER
25 MANAGEMENT SYSTEM.
A LEARNING MANAGEMENT SYSTEM IS LIKE AN UMBRELLA

1 SYSTEM THAT YOU WOULD USE TO MANAGE YOUR COURSELESS
IF YOU WERE DOING ON-LINE COURSES.
2 AT THE MOST BASIC LEVEL WE THINK OF LMS'S AS DOING
REGISTRATION OF STUDENTS, ROUTING OF STUDENTS THROUGH
3 COURSES SO THROUGH THE LESSONS THAT THE PROFESSOR HAS
SELECTED FOR THE STUDENTS AND ALSO REPORTING ON WHAT
4 THE STUDENT HAS DONE.
SO AN LMS WOULD BE DOING THINGS LIKE TRACKING WHAT
5 LESSONS YOU'VE DONE, HOW MUCH TIME YOU SPENT IN THEM,
WHAT WERE YOUR SCORES ON THOSE LESSONS SO IT GIVES
6 TEACHERS A WAY TO SEE HOW THE STUDENTS ARE DOING
INSIDE THE COURSE.
7 SO IT WOULD BE A WAY FOR THE STUDENTS TO GO IN
ON-LINE AND SEE A SERIES OF LESSONS THAT ARE ASSIGNED
8 SPECIFICALLY FOR THEM FOR A COURSE.
AUDIENCE: WHAT'S THE TIME INVOLVED IN
9 CREATING THIS SITE?
(LAUGHTER).
10 AUDIENCE: A LOT.
AUDIENCE: TIMES FOUR.
11 A LOT TIMES FOUR.
>> I COURSE LIKE THIS IS A FAIRLY
12 SUBSTANTIAL INVESTMENT.
I WOULD SAY, WHAT, A COURSE LIKE THIS WOULD BE
13 PROBABLY A 30 OR FOUR HOURS ON LINE.
SOMEONE WAS JUST ASKING ME THIS RECENTLY.
14 WE WERE SAYING SOMETHING ON THE ORDER OF BETWEEN 25
AND IF YOU WERE GOING REALLY SKRAEZ ELABORATE, 50
15 DAYS PER HOUR OF ON-LINE LEARNING.
NOW, THE OTHER SIDE OF IT IS THAT YOU HAVE THIS IS
16 SOMETHING THAT YOU'RE USING INSTEAD OF YOUR MAJOR
LECTURES AND IT MAY BE SOMETHING YOU'RE USING INSTEAD
17 OF OTHER PARTS OF YOUR CURRICULUM AND PEOPLE MAKE
DECISIONS TO DO THIS BASED ON THE NUMBER OF STUDENTS
18 THAT THEY'LL ACTUALLY END UP SUPPORTING.
I'M SORRY?
19 AUDIENCE: YOU HAVE SOME KIND OF TEMPLATE
FORMAT.
20 I SEE BY THE REACTION TO THE COURSE THERE'S NOTHING
THAT ALLOWS -- YOU HAVE TO ACTUALLY MANUALLY
21 COMMUNICATE CONNECTIONS HERE.
>> IN THIS PARTICULAR course IT WAS
22 DESIGNED WITH Flash MOVIES.
THERE WERE FLASH MOVIES THAT WERE BEING DESIGNED.
23 LET ME SHOW YOU AN EXAMPLE OF A SCREEN INSIDE OF T.
THIS IS SOME OF THE COMMON SCREENS.
24 THERE'S TEXT-BASED SCREENS.
THAT PARTICULAR MENU SYSTEM, THEY ACTUALLY DESIGNED A
25 MENU TEMPLATE THAT TEACHERS, FACULTY COULD PUT
DIFFERENT ELEMENTS N. THEY HAVE SINCE MOVED ON TO

1 USING A SYSTEM DESIGNED WITH DREAMWEAVER ULTRADEV
WHERE THE FACULTY IS ABLE TO BREAK APART THE
2 DIFFERENT PARTS OF THE SCREEN SO THINGS LIKE THE
TITLE OF THE SCREEN AND THE TEXT AND IF YOU HAD A
3 GRAPHIC OR AN OBJECT THAT THE FACULTY COULD ASSEMBLE
THOSE PIECES IN A TEMPLATE SO THEY STILL WOULD SNOT
4 BE BUILDING THE LESSON RIGHT FROM scratch AND SO THEY
HAVE FIGURED OUT WAYS TO MAKE IT MORE SIMPLE USING
5 DATA BASE SYSTEMS LIKE ULTRADEV OR COLDFUSION WILL
MAKE TAA LOT EASIER.
6 ANY OTHER QUESTIONS?
I'M SORRY?
7 AUDIENCE: WHAT DOES ULTRADEV DO?
>> THIS IS A VERSION OF DREAMWEAVER, IT
8 ALLOWS YOU TO VISUALLY EDIT CONTENT THAT'S CONNECTED
TO A DATA BASE.
9 SO IT'S ALL THE VISUAL FEATURES OF DREAMWEAVER PLUS A
VISUAL EDITOR ONTO A DATA BASE SO THAT YOU COULD BE
10 BRINGING CONTENT IN FROM A DATA BASE.
AUDIENCE: SOUSHTD OF LIKE COLDFUSION AND
11 DREAMWEAVER COMBINED?
RICHARD: YES, IT IS.
12 IT'S MIDDLEWARE.
NOT THAT IT'S THE OLD DAYS BUT NORMALLY PEOPLE WOULD
13 HAVE TO HAND CODE CGI SCRIPTS TO GET YOUR WEB PAGES
TO TALK TO A DATA BASE.
14 WHAT WE'VE DONE IS MADE IT EXTREMELY SIMPLE TO SIMPLY
DRAG AND DROP THINGS CALLED DATA BINDINGS WRITE ON
15 THE FIELDS OR BUTTONS WHICH ALLOWS YOU TO TALK TO THE
DATA BASE ELIMINATING THE CODE.
16 IT'S VERY SIMPLE.
AUDIENCE: DOES ULTRADEV INCLUDE generator
17 FOR UPDATING?
>> NO.
18 Generator IS A PRODUCT THAT'S ASSOCIATED WITH FLASH.
WITH GENERATOR WHAT YOU'RE DOING, GENERATOR IS
19 MIDDLEWARE THAT ALLOWS YOU TO BUILD FLASH MOVIES AND
I'M SORRY WE'RE GETTING TO THIS level OF DETAIL.
20 RISMARD WILL TALK A LITTLE BILT MORE ABOUT THAT WHEN
HE SHOWS THE COPY OF FLASH.
21 ULTRADEV YOU'RE USING TO PULL CONTENT FROM A DATA
BASE FOR -- WITHIN HTML.
22 YOU COULD USE ULTRADEV TO PLAY A FLASH MOVIE BUT YOU
COULDN'T USEULT DEL TO GENERATE A FLASH MOVIE.
23 ANY OTHER QUESTIONS?
AUDIENCE: WHEN'S VERSION 5 COMING OUT?
24 >> GOOD QUESTION AND NOT ONE THEY CAN
ANSWER.
25 RICHARD: WE DON'T KNOW.
AUDIENCE: NOT SOON.

1 >> OKAY.
SO RICHARD, I THINK WE'RE NOW READY, -- ONE MORE
2 QUESTION?
AUDIENCE: LMS, IS THAT A SOFTWARE?
3 >> IT'S A TYPE OF SOFTWARE.
IT'S A CATEGORY OF SOFTWARE.
4 IT'S LEARNING MANAGEMENT SYSTEMS IS LIKE SAYING WORD
PROCESSOR.
5 AND SO MACROMEDIA DOESN'T SELL A LEARNING MANAGEMENT
SYSTEM.
6 YOU CAN ACTUALLY USE SOME OF OUR TOOLS TO BUILD A
LEARNING MANAGEMENT SYSTEM.
7 BUT LEARNING MANAGEMENT SYSTEM INCLUDES things LIKE
SABAN OR LEARNING ON OR PATH LORE.
8 THEY TEND TO BE EXPENSIVE THERE'S A SUBSTANTIAL PRICE
RANGE NOW.
9 IF ANY OF YOU ARE INTERESTED IN LEARN USING A
LEARNING MANAGEMENT SYSTEM TO MANAGE YOUR ON-LINE
10 LEARNING, YOU SHOULD DEFINITELY GO OUT IF YOU LOOKED
AT IT SIX MONTHS AGO, I WOULD LOOK AT IT AGAIN
11 BECAUSE THE PRICES HAVE GONE DOWN SUBSTANTIALLY.
WHAT YOU USE MACROMEDIA IS TO MANAGE THE COURSE
12 CONTENT.
ANOTHER TYPE OF LEARNING MANAGEMENT SYSTEM WOULD BE
13 SOMETHING LIKE WEB CT OR BLACK BOARD WHEN IN FACT
THEY HAVE BOTH THE LEARNING MANAGEMENT SYSTEMS AND
14 SOME BASIC COURSE AUTHORING TOOLS AS WELL.
AND FOR THOSE OF YOU WHO MIGHT BE CONSIDERING USING
15 WEB TC OR BLACK BOARD, THE WEB CONTENT THINGS LIKE --
CAN ALL RUN WITHIN BLACK BOARD.
16 THE MAIN THING YOU NEED TO DO IS TO BE ABLE TO
COMMUNICATE BETWEEN YOUR LEARNING CONTENT AND THE
17 MANAGEMENT SYSTEM AND ALL MACROMEDIA TOOLS ENABLE YOU
TO DO THAT WITH JUST ABOUT ANY MANAGEMENT SYSTEM.
18 AUDIENCE: IS BLACK BOARD DEVELOPMENT --
>> YES.
19 AUDIENCE: ARE YOU GOING TO MENTION LATER
THE LEARNING SITES?
20 >> YES.
AFTER THE PRESENTATION. OH, THANK YOU.
21 Promethius.
THAT'S RIGHT.
22 THERE'S A NEW MANAGEMENT SYSTEM.
IT'S BEEN AROUND FOR A YEAR AND A HALF CALLED
23 PROMETHUOUS.
IT WAS BUILT BY GEORGE Washington UNIVERSITY.
24 IT'S OPEN SOURCE AND ACTUALLY IT WAS BUILT ON A
COLDFUSION DATA BASE.
25 RICHARD: I WANT TO MENTION TO EVERYBODY,
WE HAVE A WONDERFUL PLACE FOR YOU TO EXTEND ALL OF

1 OUR TOOLS AND IT'S called THE EXCHANGE.
AND ONE OF THE MOST POPULAR IS IN FACT called CREATE
2 LEARNING SITE.
AND IT'S MACROMEDIA.COM/EXCHANGE.
3 AND UNDER EACH PRODUCT YOU CAN EXTEND.
ANOTHER AREA THAT'S important TO EDUCATORS AND
4 LEARNING PROFESSIONALS IS ACCESSIBILITY AND YOU CAN
GO ON TO OUR EXCHANGE AND DOWNLOAD SOME FANTASTIC
5 TOOLS TO HELP YOUR WEB PAGES BECOME COMPLIANT.
SO CHECK THAT OUT.
6 WE'LL TRY TO DEMO THEM A LITTLE BIT LATER.
>> LET ME REPEAT WHAT RICHARD SIDES.
7 ONE OF THE WAYS CAN YOU START TO USE A LEARNING
MANAGEMENT SYSTEM IF YOU HAVE DREAMWEAVER ULTRADEV IS
8 AN EXTENSION FOR THE MACROMEDIA EXCHANGE FOR ULTRADEV
AND THE EXTENSION IS CALLED CREATE LEARNING SITE.
9 AND YOU CAN USE THIS TO BUILD ALL OF THE BASIC
FUNCTIONS OF A LEARNING system.
10 THE OTHER PLACE YOU MIGHT BE INTERESTED IN DOING
PARTICULARLY SINCE YOU'RE SECONDARY AND HIGHER ED
11 PRIMARILY IS AT THE EXCHANGE YOU CAN FIND INFORMATION
ABOUT ACCESSIBILITY FOR MAKING YOUR WEB SITE
12 ACCESSIBLE TO ALL KINDS OF USERS AND WE HAVE A WEB
SALE SPECIFICALLY FOR ACCESSIBILITY BUT YOU CAN ALSO
13 FIND THE ACCESSIBILITY EXTENSIONS, PREDICTS THAT
EXTEND DREAMWEAVER AT THE DREAMWEAVER EXCHANGE.
14 AND AT THIS POINT I THINK I'D LIKE TO TURN IT OVER TO
Richard AND HE WILL START SHOWING DIFFERENT
15 MACROMEDIA PRODUCTS.
RICHARD: CAN WE HAVE A ROUND OF applause
16 FOR KIRSTI?
HOW WAS EVERYONE?
17 WELL, IT'S HARD TO SEE YOU BUT I KNOW YOU'RE THERE
AND I WANT TO WELCOME YOU.
18 I'M RICHARD JOHN Jenkins I'M THE EDUCATION SOFTWARE
EVANGELIST IN THE FIELD. AND IT'S MY PLEASURE TO
19 SHARE ALL THESE TOOLS FOR PEOPLE IN THE U.S. AND
Canada I WANT TO ENCOURAGE ALL GUYS BECAUSE IT'S HARD
20 TO SEE YOU WITH ALL THESE BRIGHT LIGHTLESS AND I WANT
TO THANK ALL THE PEOPLE ON THE WEB FOR JOINING US IN
21 OUR BROADCAST, I WOULD LIKE YOU TO HELP ME REPEAT THE
QUESTION.
22 AUDIENCE: I HAVE A QUESTION.
TEACHING LARGE CLASSROOMS, I'M WONDERING IN ORDER FOR
23 YOU TO SEE US AND US TO SEE OUR NOTES AS WE LIKE
RAPIDLY SCRIBBLE DOWN WHAT YOU SAY, THERE'S A WAY TO
24 GET SLIGHTLY DIM HOUSE LIGHTS BACK HERE?
RICHARD: IT WOULD BE WONDERFUL BUT WE
25 WERE TOLD BY OUR TECH FOLKS IN THE BUILDING THAT IT
WAS EITHER ON OR OFF, THE HOUSE LIGHTS.

1 IF THEY WERE ON, UNFORTUNATELY NO ONE WILL BE ABLE TO
SEE WHAT'S ON OUR SCREENS SO I'M REALLY SORRY ABOUT
2 THAT.
BUT THAT'S WHAT WE'VE GOT GOING TODAY.
3 SO -- YES.
AUDIENCE: THAT WAS A GOOD QUESTION.
4 RICHARD: IT WAS A GOOD QUESTION.
ALL RIGHT.
5 LET ME TELL YOU WHAT I'M GOING TO DO UP UNTIL OUR
BREAK AND I'VE ASKED OUR GUYS HERE TODAY TO PROMPTLY
6 NOTIFY ME ABOUT OUR BREAK WHICH I BELIEVE IS AT
10:45.
7 SO HANG ON TILL OUR BREAK LATER, BUT I'M GOING TO
DEMO THE TOOLS AND I'M GOING TO TRY TO GIVE YOU AN
8 OVERVIEW OF OUR THREE MAIN TOOLS THAT ARE USED OUT
THERE A LOT IN EDUCATION, DREAMWEAVER, FIREWORKS AND
9 ALSO FLASH.
SO LET'S TAKE A LOOK AT DREAMWEAVER AND I'M GOING TO
10 START BY JUST GIVING YOU KIND OF THE BIG PICTURE OF
DREAMWEAVER.
11 THE OVERVIEW OF THE INTERFACE.
AND FROM HERE I'M GOING TO BRING UP A TERRIFIC
12 ficticious COLLEGE WEB SITE CALLED POST COLLEGE THAT
KIRSTI AND OUR ASSOCIATES ACTUALLY CREATED.
13 WHAT I'M GOING TO DO FROM THERE IS GO IN AND KIND OF
TWEAK THE CO SITE AND SHOW YOU HOW WE MADE CERTAIN
14 kindS OF things.
I THINK YOU'LL FIND IT INTERESTING TO SEE HOW LITTLE
15 TO BRING IN AN EXCEL SPREADSHEET OR ACTUALLY BECOME A
JAVASCRIPT PROGRAMMER.
16 HOW MANY OF YOU WANT TO LEARN TO DO THAT?
RAISE YOUR HAND.
17 I SEE TWO EVEN IN THIS DARKNESS.
TWO PEOPLE HAVE TIME TO BE JAVASCRIPT PROGRAMERS IN
18 EDUCATION.
ONE OF THE REASONS THAT EDUCATORS ARE VERY EXCITED
19 ABOUT OUR TOOLS IS WE MAKE A LOT OF VERY COMPLICATED
THINGS EASY.
20 AND DREAMWEAVER HAS A LOT OF BUILT-IN FUNCTIONALITY
THAT LET YOU CREATE DYNAMIC WEB SITES, exciting WEB
21 SITES WITHOUT WRITING A SINGLE LINE OF CODE.
BUT IF YOU WANT TO YOU CAN BECAUSE WE HAVE SOMETHING
22 CALLED ROUND TRIPPING WHICH MEANS YOU CAN VISUALLY
WORK LIKE THIS OR IF YOU WANT TO GET BEHIND THE
23 SCENES AND TWEAK HTML OR JAVASCRIPT, YOU CAN DO THAT
TO.
24 SO THAT REALLY APPEALS TO THE PEOPLE WHO HAVE THE
TIME TO DO THAT AND THE PEOPLE WHO DON'T.
25 SO LET'S TALK BRIEFLY ABOUT THE OVERVIEW
OF DREAMWEAVER, THE INTERFACE.

1 WHEN YOU FIRST OPEN UP DREAMWEAVER, YOU GET A DEFAULT
PAGE AND I WANT YOU TO JUST NOTICE UP HERE, I'LL DRAW
2 YOUR ATTENTION TO OUR TITLE BOX BECAUSE RIGHT NOW
THIS IS SIMPLY JUST AN UNTITLED DOCUMENT.
3 MOST PEOPLE IN DREAM WE'RE WHEN THEY'RE WORKING WITH
IT WORK WITH THESE TWO SIMPLE PALETTES AND I'M NOT
4 KIDDING YOU.
THIS IS ABOUT ALL YOU NEED FOR JUST ABOUT EVERYTHING
5 YOU NEED TO DO IN DREAMWEAVER TO CREATE A SITE.
FOR INSTANCE, OVER HERE IS OUR TOOL PALETTE AND IT'S
6 VERY, VERY VISUAL.
AND AS YOU NOTICE, WHEN I ROLL OVER THINGS YOU CAN
7 ACTUALLY GET TOOL TIPS AND THEY EVEN LET YOU KNOW
THAT THIS IS INSERTING A TABLE RIGHT HERE.
8 WE CAN INSERT SOME TERRIFIC FIREWORKS HTML TO CREATE
INTERESTING ROLL OVERS AND GLOWS AND BUTTONS COMING
9 OVER FROM FIREWORKS, BECAUSE WE HAVE A TIGHT
INTEGRATION BETWEEN OUR TOOLS.
10 WE CAN CREATE THINGS LIKE JAVA ROLLOVERS, IT'S VERY
SIMPLE.
11 TWO MOUSE CLICKS.
AND ONE OF MY ALL-TIME FAVORITES IS ACTUALLY
12 IMPORTING FLASH CONTENT.
SO WHAT COULD BE EASIER?
13 YOU CLICK, TWO CLICKS LATER YOU HAVE FLASH ON YOUR
SITE, YOU'RE READY TO GO.
14 SO ALL YOUR TOOLS ARE RIGHT HERE.
I WANT TO POINT OUT THAT WE CALL THIS PALETTE THE
15 COMMON TOOL PALETTE.
NOTICE PLEASE THERE'S A LITTLE DOWN ARROW RIGHT
16 THERE.
IF I CLICK HERE, THERE'S A WHOLE BUNCH OF OTHER
17 THINGS BEHIND THE SCENES IN THIS PALETTE FOR YOU TO
WORK WITH.
18 FOR INSTANCE, YOU MIGHT WANT TO COME IN HERE AND
ENGAGE SOMETHING FROM, SAY, LEARNING AND WE HAVE A
19 terrific EXTENSION called COURSE BUILDER.
BY CLICKING HERE WE CAN ACTIVATE THAT AND MAKE
20 ON-LINE QUIZS AND TESTS.
IF WE GO BACK TO 508, WE CAN DO SOME THINGS FOR
21 ACCESSIBILITY.
HOW ABOUT THOSE HARD TO FIND CHARACTERS? ANYBODY
22 USING COPY RIGHTED MATERIALS?
GREAT.
23 IT'S KIND OF HARD TO HUNT ON THE KEYBOARD FOR A COPY
RIGHT, BUT BY SIMPLY CLICKING YOU SEE WE CAN ACTUALLY
24 ADD THAT OR REGISTRATION MARK OR WHAT HAVE YOU.
ONE SECOND ON THAT QUESTION, I DO SEE YOU BUT I WANT
25 TO POINT OUT THIS.
DO YOU GUYS NOTICE THE BLANK GRAY AREA DOWN THERE?

1 IT'S INTENTION BECAUSE IF YOU HAVE CERTAIN kinds OF
SPECIAL CHARACTERS YOU WANT INSIDE DREAMWEAVER, YOU
2 JUST IMPORT THEM IN.
YOU CAN GO INTO THE FOLDER WHERE ALL THESE LITTLE
3 GUYS ARE SITTING AND EXTEND YOUR CHARACTERS, EXTEND
WHAT YOU HAVE.
4 AUDIENCE: WITH SUPERSCRIPT AND SUBSCRIPT,
I FINALLY LEARNED HOW TO DO IT ON THE KEYBOARD, BUT
5 CAN YOU INSERT A BUTTON FOR SUPERSCRIPT AND SUBSCRIPT
WHICH YOU HAVE TO USE IN CHEMISTRY A LOT?
6 RICHARD: I'M GOING TO TAKE AN EDUCATED
GUESS AND SAY YES BECAUSE YOU CAN ADD JUST ABOUT
7 ANYTHING IN HERE.
ANOTHER WAY YOU MIGHT DO THAT IS BRING IT IN FROM
8 FIREWORKS.
YOU MIGHT HAVE EVEN MORE FLEXIBILITY OR EVEN FREE
9 HANDAND BRING SOME TEXT FROM OVER THERE AS A VECTOR
GRAPHIC.
10 AUDIENCE: IS FIREWORKS DO, WHAT DOES
FLASH DO?
11 RICHARD: OKAY.
THE QUESTION IS WHAT IS THE DIFFERENCE BETWEEN
12 FIREWORKS AND FLASH?
IT'S A LITTLE OFF OF WHAT WE'RE TALKING ABOUT HERE
13 BUT THAT'S OKAY BECAUSE I WANT TO TALK TO YOU ABOUT
INTEGRATION.
14 YOU WANT TO THINK ABOUT FIREWORKS AS THE TOOL THAT
YOU USE TO OPTIMIZE AND BRING IN WEB graphics.
15 THERE ARE A LOT OF TOOLS ON THE MARKET THAT DO SOME
THINGS FOR DESKTOP PUBLISHING, BUT MACROMEDIA IS
16 REALLY ABOUT WEB PUBLISHING.
SO WE WROTE FIREWORKS FROM THE CODE UP TO CREATE AND
17 OPTIMIZE ONCE AGAIN PRIMARILY WEB GRAPHICS WHICH
MEANS YOU'RE GOING TO HAVE GRAPHICS THAT ARE GOING TO
18 GO UP THERE WITH WEB-SAFE COLORS, THERE'S GOING TO BE
BUILT-IN CODE TO CREATE ROLLOVERS, AND WONDERFUL
19 POP-UP MENUS AND THINGS LIKE THAT. AN INTERESTING
THING ABOUT FIREWORKS IS THAT FIREWORKS NOT ONLY DOES
20 SUPPORT JPEG IMAGES, THAT'S GOING TO BE PIXEL BASE
AND IT'S GOING TO BE A JPEG BUT INTERESTING THING
21 ABOUT FIREWORKS IS FIREWORKS WILL ALSO SUPPORT
VECTORS, THOSE FAST-LOADING, VERY COOL SHARP GRAPHICS
22 RIGHT INTO THE SAME FILE.
THAT'S KIND OF LIKE TAKING A VECTOR GRAPHIC PROGRAM,
23 A BIT MAP PROGRAM AND COMBINING THE TWO AND THEN WHAT
HAPPENS IS FIREWORKS CAN EXPORT THAT RIGHT INTO
24 DREAMWEAVER WITH A CLICK AND THEY'RE ALL GOING TO
WORK FINE INCLUDING CODE.
25 SO TO GET TO THE MAIN POINT OF YOUR QUESTION IS THIS
..

1 FLASH primarily IS A VECTOR GRAPHIC WEB SITE CREATION
TOOL AND ANIMATION TOOL FOR THE WEB.
2 NOW, IT WILL DO MORE.
SORRY?
3 AUDIENCE:
RICHARD: THERE IS ANIMATION IN FIREWORKS
4 BUT IT'S BASIC.
YOU CAN ANIMATE YOUR LAYERS, YOUR GIFTS, AND THINGS
5 LIKE THAT, BUT IT'S VERY LIMITED.
PROBABLY THE MAJOR DIFFERENCE IS SPLASH SUPPORTS A
6 WONDERFUL TIME LINE AS DO TWO OTHER TOOLS OF OURS
LIKE DIRECTOR AND EVEN DREAMWEAVER.
7 SO BY LEARNING ONE TIME LINE IN ONE OF OUR TOOLS
YOU'VE LEARNED THEM ALL.
8 SO THAT'S THE MAIN DIFFERENCE.
THINK OF FLASH AS ANIMATION ON THE WEB WITH MOSTLY
9 VECTORS AND firework AS OPTIMIZATION CREATE OF
GRAPHICS FOR THE WEB.
10 AUDIENCE: YOU HAVE FLASH THAT MORE OR
LESS TAKE CARE OF THE FIREWORKS?
11 RICHARD: I'M SORRY.
AUDIENCE: OF THE TWO, WOULD FLASH
12 INCORPORATE EVERYTHING THAT'S IN FIREWORKS?
RICHARD: COULD I CREATE A GRAPHIC IN
13 FIREWORKS AND BRING MOST OF IT INTO FLASH?
AUDIENCE: IF YOU HAD A CHOICE BETWEEN
14 BUYING INTO, --
RICHARD: I'D BUY BOTH.
15 (LAUGHTER).
RICHARD: YOU KNOW I WAS GOING TO SAY
16 THAT.
OF COURSE, BECAUSE AS EDUCATORS WE HAVE TO HAVE A WAY
17 TO OPTIMIZE OUR GRAPHICS FOR THE WEB, WE JUST DO.
BUT THE MOMENT WE MIGHT WANT TO MAKE THOSE SITES
18 DYNAMIC, THE MOMENT WE MAY WANT TO CREATE SOME TYPE
OF ILLUSTRATION, ASSIMILATION.
19 FOR INSTANCE, YOU'RE AN ASTRONOMY TEACHER AND YOU.
TO SHOW THE MOON ON ROTATING AROUND THE EARTH, WILL
20 FIREWORKS DO THAT?
WELL, MAYBE, KIND OF CHOPPING.
21 BUT IF YOU WANT TO A SMOOTH ANIMATION THAT IS VERY
REALISTIC, FLASH IS THE WAY TO GO.
22 I'D USE THEM BOTH.
AUDIENCE: GET FIREWORKS INITIALLY --
23 RICHARD: QUESTION WAS YOU WOULD NEED IT
YES TO OPTIMIZE THOSE GRAPHICS THEN IMPORT THEM.
24 AUDIENCE: --
RICHARD: GOOD POINT.
25 QUIET IS WHAT YOU'RE TALKING ABOUT IS OUR BUNDLES.
OUR STUDIOS.

1 AND WHAT THAT MEANS IS IF YOU LOOK AT DREAMWEAVER,
IT'S BUNDLED WITH FIREWORKS AND THERE'S A VERY GOOD
2 REASON BECAUSE YOU WANT TO OPTIMIZE THOSE GRAPHICS
AND THEN GET THEM INTO HTML TO PUT THEM ON THE WEB.
3 NOW YOU LOOK AT ONE OTHER STEP, WHY DO WE HAVE OUR
WONDERFUL FREEHAND TOOL WITH FLASH?
4 WELL, FLASH HAS BUILT-IN TOOLS, THEY'RE TERRIFIC, BUT
FREEHAND CREATES INCREDIBLY SOPHISTICATED vector
5 GRAPHICS AND BY CREATING THEM THERE, YOU CAN ACTUALLY
DRAG THEM AND DROP THEM RIGHT INTO FLASH AND ANIMATE
6 THEM.
AND THAT'S TERRIFIC.
7 LET ME KEEP GOING.
WE HAVE A LOT TO DO IN A CERTAIN AMOUNT OF TIME.
8 SO AS YOU SAW, I CAN PUT A CHARACTER IN THERE, BUT
THERE'S MANY OTHER things I COULD ACTUALLY DO. I
9 COULD EVEN DRAG AND DROP FRAMES AND THERE ARE TWO IF
I WANT IT RIGHT HERE.
10 NOW, LET ME GIVE YOU A QUICK EXAMPLE AND THEN I'M
GOING TO BUILD AN ACTUAL SITE RATHER QUICKLY FROM THE
11 GROUND UP.
I WANT TO SHOW YOU THIS OTHER PALETTE THIS . IS OUR
12 PROPERTY INSPECTOR AND I HAPPEN TO LOVE THIS.
WHY?
13 BECAUSE THIS IS ONE OF THE ONLY TOOLS ON THE MARKET
WHICH ALLOWS YOU TO MANIPULATE THE VARIOUS GRAPHICS,
14 THE VARIOUS TEXT, THE VARIOUS INFORM ANTICIPATION YOU
PUT ON THOSE PAGES IN A VISUAL FASHION.
15 WATCH THIS.
I'M JUST GOING TO TYPE MY NAME.
16 THERE IT IS.
IT'S COPY RIGHTED BY RICHARD.
17 WATCH WHAT HAPPENED.
THE MOMENT I HIGHLIGHT, THIS I CAN COME DOWN TO THIS
18 TERRIFIC PROPERTY INSPECTOR AND I CAN DO MANY THINGS
TO THIS.
19 IS THERE IS NO MENU OR POP-OCCUPIES, I CAN JUST GO
AHEAD AND CENTER RICHARD.
20 COPY RIGHT RICHARD.
AND WOULDN'T IT BE NICE IF WE COULD GO AHEAD AND MAKE
21 THAT HEADING ONE.
AND WOULDN'T IT BE GREAT IF WE GAVE THAT SOME COLOR?
22 CHECK IT OUT.
THESE ARE WEB-SAFE COLORS.
23 THERE'S NO GUESS WORK HERE.
IT'S READY TO G. I HAPPEN TO LIKE RED, SO I'LL CHOOSE
24 RED AND AYE GOT THAT COLOR HAPPENING.
SOMETHING I'LL SHOW YOU IN A MATTER OF MINUTES IS ONE
25 OF MY ALL-TIME FAVORITE TOOLS IN OUR PRODUCT IS WHAT
I'LL CALL THE LINK DRAGGER OR THE .2 TOOL.

1 NOTICE FIHIGHLIGHT THIS, THERE'S THIS FUNNY LITTLE
ICON HERE THAT LOOKS KIND OF LIKE A REGISTRATION
2 POINT FROM THE PRINTING INDUSTRY.
IF I HOLD THE MOUSE DOWN AND DRAG, I PULL AN ARROW
3 OUT.
WHAT DOES THIS MEAN?
4 IT MEANS ANY HTML PAGE I TOUCH ON THE ENTIRE PLANET I
CAN NOW LINK UP WITH IS THAT WORD RICHARD AND IT
5 CREATES A HYPERLINK JUST LIKE THAT.
I JUST HAVE TO TOUCH A PAGE.
6 I'M GOING TO SHOW YOU THAT IN JUST A MATTER OF
MINUTES.
7 SO YOU GUYS GET THE IDEA?
IT'S VERY, VERY VISUAL.
8 SORRY?
YOU LIKE IT! WHO SAID THAT?
9 DO YOU LIKE IT ENOUGH TO GET A T-SHIRT?
AUDIENCE: NO, GIVE SOMETHING else.
10 (LAUGHTER).
RICHARD: DO YOU LIKE IT ENOUGH TO GET A
11 MOUSE PAD?
DO YOU LIKE IT ENOUGH TO GET AN ACTUAL BUNDLE OF
12 SOFTWARE?
Come ON DOWN BECAUSE RICHARD WAS BORN IN
13 HOLLYWOOD AND HE LOVES ENTHUSIASM! THAT'S FOR YOU.
THANK YOU FOR COMING TO OUR SEMINAR.
14 YOU GUYS ARE GREAT.
LET ME GIVE YOU THIS QUICK, ONE MORE THING I WANT TO
15 SHOW YOU AND THEN WE'RE GOING TO ACTUALLY BUILD A
QUICKIE SITE LEER.
16 AND I HAVE A LITTLE FOLDER ON HERE CALLED ASSETS FOR
COAST DEMO.
17 AND LET'S GO AHEAD AND HOPE THIS.
THIS IS ONE OF OUR TERRIFIC PARTNERS OUT THERE, IF
18 YOU WILL, IN THE FIELD.
THIS IS A GUY NAMED LOU AUGUSON.
19 HE RUNS THE WTA, THE wilderness TECHNOLOGY ALLIANCE
OF WASHINGTON STATE.
20 WE'RE VERY INVOLVED WITH LOU, WE LOVE LOU.
HERE'S WHAT I WANT TO SHOW YOU.
21 ALTZ I HIGHLIGHT RICHARD, I WANT TO THE PROPERTY
INSPECTOR -- WATCH THIS, GUYS.
22 WATCH THE PROPERTY INSPECTOR.
THE MOMENT I CLICK ON LOU, THE PROPERTY INSPECTOR YOU
23 SEE DYNAMICALLY UPDATES ITSELF.
NOW I CAN DO ALL kinds OF THINGS TO THIS IMAGE.
24 IT WOULD BE KIND OF NEAT IF I CLICKOD LOU AND WE
LINKED AND GOT SOME INFORMATION ON HIS WTA PROGRAM IN
25 Washington STATE.
RIGHT HERE IN THE PROPERTY INSPECTOR ARE SOME IMAGE

1 MAP TOOLS.
IN FACT, THERE'S SOME SOPHISTICATED ONES LIKE THE
2 POLYGON ONE.
MEANING IF I WANTED TO CREATE A PURCHASE IMAGE MAP
3 AROUND LOU, NOW, IMAGINE, THERE'S A WHOLE BUNCH OF
TEACHERS STANDING HERE, STUDENTS, AND WE NEED ONLY TO
4 CLICK ON ONE PERSON, I CAN COME RIGHT ACROSS LOU'S
SPOT HERE, AND THAT'S AN IMAGE MAP.
5 WHAT THAT meanS IS NOW I CAN TYPE IN A LINK RIGHT
THERE, I CAN OPEN UP A FOLDER HERE, AND HAVE A LINK.
6 OR ONCE AGAIN I CAN JUST TOUCH A PAGE WITH OUR
WONDERFUL LINK DRAGGER AND WE'VE GOT AN IMAGE MAP
7 READY TO GO.
EASY?
8 YEAH, YOU LIKE THAT?
THAT'S SOMETHING WE CAN DO THAT'S PRETTY COOL.
9 I'M GOING TO COME BACK AND SHOW YOU MY FAVORITE THING
BUT I'M GOING TO COME BACK TILL LATER.
10 I'M GOING TO NOW SWITCH TO SHOWING YOU SOMETHING AND
DEMOING HOW WE ACTUALLY BUILD A SITE REALLY QUICKLY.
11 LET'S GO AHEAD AND DO THAT.
I'M GOING TO CLOSE THIS PAGE OUT.
12 BECAUSE MOST TEACHERS SAY, RICHARD, I'D REALLY LIKE
TO CREATE A SITE FROM THE GROUND UP.
13 CAN YOU SHOW ME THAT IN DREAMWEAVER?
I FEEL A LITTLE OVERWHELMED.
14 SO THAT'S WHAT I'M KIND OF GOOD AT DOING.
FIRST WHAT I WANT TO DO IS CLOSE DREAMWEAVER
15 COMPLETELY BECAUSE WHEN YOU CREATE A WEB SITE, WE
WANT TO PUT EVERYTHING IN ITS PLACE.
16 SO I'M GOING TO JUST RIGHT CLICK ON THIS PC, AND
REMEMBER, WE'RE CROSS PLATFORM, ALL OUR TOOLS AND I'M
17 GOING TO GO AHEAD AND CREATE A BRAND-NEW FOLDER AND
I'M JUST GOING TO CALL THIS COOL WEB SITE.
18 ALL RIGHT?
EASY.
19 SO SO THAT'S WHERE I WANT TO STORE THINGS. BECAUSE
DREAMWEAVER LOVES GOOD HOUSEKEEPING.
20 IT LIKES EVERYTHING TIDY.
THAT'S OUR FOLDER AND WE'RE GOING TO MAKE THAT OUR
21 WEB SITE FOLDER.
I'M GOING TO ACTUALLY CLOSE THIS OUT WHAT KIRSTI WAS
22 SHOWING YOU AND LET'S LAUNCH DREAMWEAVER ONE MORE
TIME.
23 AND WHAT WE'RE GOING to do IS SOMETHING CALLED SITE,
NEW SITE.
24 WHAT'S THIS ABOUT?
THIS IS CALLED DEFINING A SITE AND JUST BRIEFLY WE
25 BASICALLY WANT TO TELL DREAMWEAVER WHERE TO POINT,
WHERE TO FIND THINGS AND WHERE TO PUT THINGS.

1 AGAIN, EVERYTHING GOES TO THAT FOLDER.
SO I'M NOT GOING TO SPEND A LOT OF TIME BECAUSE WE
2 ARE IN A SEMINAR TODAY BUT WE'RE JUST GOING TO CAL IT
COOL SCHOOL WEB SITE THAT'S A NAME.
3 AND NOTICE THERE'S SOMETHING CALLED THE LOCAL ROUTE
FOLDER.
4 ALL I NEED TO DO IS POINT TO MY DESKTOP AND WATCH THE
FOLDER WE'RE LOOKING FOR?
5 COOL WEB SITE?
THERE IT IS.
6 SO I OPEN IT AND SELECT IT.
SO WHAT WE'RE DOING IS WE'RE TELLING DREAMWEAVER TO
7 POINT THERE.
WE'RE CREATING A PATH.
8 ALL RIGHT.
THERE'S A LOT OF OTHER GREAT THINGS BUT LET'S GO DOWN
9 TO MY FAVORITE.
IT'S CALLED THE SITE MAP.
10 THE SITE MAP WILL ACTUALLY ALSO LET ME POINT TO
DIFFERENT AREAS TO TOO. BUT WE CAN ACTUALLY NOW
11 SIMPLY TYPE IN HERE AND WHAT'S THE NAME OF A FILE IF
WE'RE GOING TO PUT IT ON THE WEB WHEN WE START OUR
12 WEB SITE?
INDEX, RIGHT.
13 THAT'S THE LANGUAGE OF THE WEB AND MOST DESIGNERS ARE
GOING TO SAY INDEX.HTM.
14 AND IF WE'RE WORKING ON A McINTOSH?
L.
15 WE ADD THE L.
HTML.
16 I SEE TI GOT IT.
YOU GUYS ARE sharp; I WAS FESTING YOU.
17 WHO SAID THAT?
WHO SAID THAT OVER THERE?
18 I KNEW IT.
I'M GIVING THE GUY WHO FOUND MY MISTAKE A T-SHIRT.
19 BY TYPEING IN INDEX AND IF I GO OKAY, IT SAYS THE
FILE DOES NOT EXIST BUT WOULD YOU LIKE TOW CREATE IT?
20 SURE WOULD.
WHAT I DID WAS JUST CREATED MY VERY, VERY FIRST PAGE
21 INSIDE OF DREAMWEAVER.
SOME OF YOU MIGHT BE SAYING WAIT A MINUTE, WHAT'S
22 THIS?
THIS IS KIND OF CRAZY LOOKING.
23 WHERE ARE WE?
DREAMWEAVER DEFAULTS BY -- IF I AUTOMATICALLY TAKE
24 YOU TO THE SITE FILE OR MAP VIEW.
THERE ARE TWO PAINS HERE.
25 I JUST WANT TO POINT OUT THAT THIS IS THE remote SITE
WINDOW AND IT'S IN THIS WINDOW THAT YOU WILL SEE

1 EVERYTHING YOU PUT ON YOUR .EDU SERVER, YOUR SCHOOL'S
COMPUTER.
2 YOU'RE GOING TO PUT YOUR FILES UP THERE.
BUT LOOK OVER HERE THIS . IS YOUR LOCAL FOLDER THIS .
3 IS WHERE YOU ACTUALLY CREATE THE SITE.
IT'S PRETTY COOL BECAUSE THIS WINDOW DOES DUAL DUTY.
4 WE CAN GET AND PUT INFORM ONTO OUR SCHOOL SERVER OR
STEAK IT TO OUR LOCAL COMPUTER IN OUR OFFICE OR HOME
5 OR WHAT HAVE YOU AND THERE'S A REALLY NEAT BUTTON UP
HERE AND THIS IS A MAP BUTTON.
6 IT'S GOING TO MAP OUT THE SITE FROM YOU IN JUST A
MATTER OF MINUTES.
7 I'M GOING TO GO OVER here to INDEX, AND ON A, I CAN
RIGHT CLICK OR HOLD DOWN THE APPLE KEY ON A MAC, I'M
8 GOING TO GO over the FILE FOR A COUPLE OF TIMES.
THERE WE GO.
9 WE'RE PRETTY MUCH DONE.
JUST IMAGINE WITH ME THIS SAYS MISSION STATEMENT,
10 CLASS SCHEDULE, CONTACT US, DEPARTMENTS, WHAT HAVE
YOU, NEW CLASSES, THERE THEY ARE.
11 NOW NOTICE, THIS ONE, INDEX?
THIS IS THE FIRST ONE I OFFICIALLY STARTD? I'M GOING
12 TO JUMP OVER TO THIS BUTTON AND BY CLICKING, LOOK
WHAT I DID.
13 I HAVE SUDDENLY JUMPED OUT OF THAT LITTLE REMOTE
WINDOW RIGHT THERE AND I HAVE CREATED A LITTLE ICON
14 OR A VISUAL REPRESENTATION OF THAT INDEX PAGE, MY
FIRST PAGE.
15 AND WHAT'S UP THERE?
SOMEBODY NOTICE SOMETHING INTERESTING?
16 AUDIENCE: THE POINTER.
RICHARD: THE POINT 2 TOOL.
17 THE LINK DRAG TOOLS THERE.
YOU WANT A SHIRT?
18 OKAY.
THERE YOU GO.
19 YOU GOT IT.
IN FACT, SHE IS ABSOLUTELY RIGHT.
20 WHAT'S YOUR NAME?
AUDIENCE: TARRAN.
21 RICHARD: TARRAN, LOOK at this: IF I GRAP
THE POINT TO TOOL AND I SIMPLY GO FROM MY HOME PAGE
22 AND TOUCH CONTACT US, MISSION STATEMENT, OH! NOW
YOU'RE SEEING WHY TEACHERS ACROSS AMERICA AND CANADA
23 AND THE WORLD ARE JUMPING ON BOARD WITH THIS TOOL.
BECAUSE I JUST BUILT THE STRUCTURE OF A WEB SITE IN
24 SECONDS WITH NO CODE.
AUDIENCE: THAT'S A WHOLE NEW LEVEL.
25 RICHARD: I OPENED A WHOLE NEW WORLD FOR
YOU?

1 AUDIENCE: WHAT DO YOUR LINKS LOOK LIKE ON
THE INDEX PAGE?
2 RICHARD: UGLY! THE DEFAULT LINKS ARE IN
FACT UGLY AND SINCE ASKED --
3 AUDIENCE: COULD YOU USE FIREWORKS TO MAKE
THIS PRETTY?
4 RICHARD: OF COURSE.
AND YOU'RE ONE STEP AHEAD OF ME. AND THAT GETS A
5 HOUSE PAD, BY THE WAY.
YOU WANT TO HAND THAT TO THE GENTLEMAN BACK THERE,
6 AND YOU GET A SHIRT JUST FOR HELPING.
ALL RIGHT.
7 I'M GOING TO SHOW YOU THAT IN A SECOND BUT I WANT TO
BRING YOUR ATTENTION TO IS THIS SITE COMPLETE
8 STRUCTURALLY?
THINK ABOUT IT.
9 HERE'S MY HOME PAGE AND I CAN LINK TO MISSION
STATEMENT, ABOUT US, CONTACT, CLASS SCHEDULE, BUT
10 WHAT'S MISS SOMETHING THEY CAN'T GET BACK, THEY CAN'T
GO HOME.
11 SO WATCH THIS.
WHAT COULD BE EASIER?
12 NOTICE, TARRAN, LOOK at this.
THERE'S A LINK DRAGGER HERE AND I JUST TOUCHED THE
13 HOME PAGE AND I HAVE NOW STRUCTURALLY CREATED THE
ENTIRE SITE IN A MATTER OF SECONDS AND WE NOT ONLY GO
14 FROM THE HOME PAGE BUT WE ALSO GET TO GO BACK TO THE
HOME PAGE FROM ANY OF THESE.
15 SO NOW SIR FOR YOU, IF I CLICK ON THE INDEX PAGE,
THERE ARE THE DEFAULT LINKS RIGHT THERE.
16 ALL RIGHT?
AND THEY DO WORK, I CAN PREVIEW THOSE IN A BROWSEER
17 BUT I'M GOING TO HOLD ON THAT TILL LATER UAND NOW IF
I GO BACK TO ANY OF THOSE PAGES I JUST SHOWED YOU,
18 LET'S GO BACK, LET'S CLICK ON THAT ONE.
THERE'S THE INDEX PAGE OR HOME.
19 AND YOU'RE RIGHT, I CAN CHANGE THAT INTO AN IMAGE
MAP, I I CAN CHANGE THAT INTO A FLASH MOVIE, A TABLE,
20 IT'S ENDLESS WHAT I COULD DO HERE.
YES.
21 AUDIENCE: IF YOU CHANGE THE NAME OF THE
FILE NOW IN YOUR SITE MAP WHAT ABOUT THEY CAN CHANGE
22 on the WEB PAGE?
ON THE INDEX?
23 RICHARD: ABSOLUTELY.
YEAH, IN FACT, I'M GOING TO BE VERY HONEST WITH YOU
24 GUYS, I'M NOT A CODER.
I'M VERY ARTISTIC.
25 AND I REALLY DON'T GET CODE.
AND DREAMWEAVER WAS MADE FOR A GUY LIKE ME WHO'S

1 EXTREMELY VISUAL.
FOR INSTANCE -- AND I DON'T USUALLY DO THIS IN A
2 SEMINAR BUT I'M GOING TO SHOW YOU BASICALLY WHAT YOU
SAID.
3 I'M GOING TO BREAK A LINK INTENTIONALLY FOR YOU.
WATCH WHAT I'M GOING to do.
4 OVER HE WERE I'M JUST GOING TO CREATE A NEW FOLDER.
LET'S SAY THIS IS THE ART DEPARTMENT.
5 AND IF I ACCIDENTALLY WERE TO GRAB ANY PAGE IN
DREAMWEAVER AND MAYBE STICK IT IN THAT FOLDER OR MOVE
6 IT SOMEWHERE, WATCH THIS.
LET'S GRAB IT.
7 WHAT HAPPENED IS NOTHING BECAUSE I HAVEN'T SAVED THE
SITE.
8 BUT WHAT WOULD HAPPEN IF I SAY -- WHICH I'LL DO IN A
MINUTE -- YOU'D GET A BOX AND IT BASICALLY SAYS,
9 RICHARD, WAIT A MINUTE.
YOU'RE MOVING THIS PAGE AND YOU'RE GOING TO BREAK A
10 LINK, WOULD YOU LIKE ME TO UPDATE THIS FOR YOU?
I'M GOING TO OF COURSE SAY YES AND IT REWRITES THE
11 CODE AND NOW IT'S UPDATED AUTOMATICALLY.
THAT'S WHAT IT WILL ACTUALLY DO.
12 AUDIENCE: I MISSED HOW YOU GOT THAT INDEX
FROM THERE TO THAT SITE.
13 RICHARD: THAT'S THAT BUTTON RIGHT IS
THERE.
14 AUDIENCE: OKAY.
RICHARD: IN FACT, NOTICE IF I CLICK I CAN
15 GO MAP ONLY OR IF I CLICK HERE I'LL GO BACK TO
REMOTE.
16 THIS WINDOW DOES TWO THINGS.
REMEMBER IT USED TO SAY remote AND NOW IT SAYS SITE
17 NAVIGATION OR MAP.
AND BY THE WAY, YOU CAN PRINT THIS.
18 SO IT'S REAL COOL.
LET ME GO BACK HERE BECAUSE I WANT TO BE RESPECTFUL
19 OF YOUR TIME.
I WANT TO POINT OUT THIS PROPERTY INSPECTOR CHANGES
20 DYNAMICALLY NO MATTER WHAT IS ON THE PAGE AND HERE'S
WHAT I'M GETTING AT.
21 LET'S GO AHEAD AND JUMP OUT OF THIS SITE BECAUSE IF
YOU NOTICE WHEN I DEFINE SITES THERE IS THIS LITTLE
22 WINDOW HERE AND DREAMWEAVER IS NOT KNOWN THIS WELL
FOR THIS, AND I WANT TO POINT OUT TO YOU GUYS,
23 DREAMWEAVER IS NOT ABOUT ONE SITE, IT'S ABOUT
HUNDREDS AND HUNDREDS AND HUNDREDS of SITES.
24 I CAN MANAGE LOTS OF SITES.
SO IF I'M AT A SCHOOL AND MAYBE I'M THE WEB GODDESS,
25 I WANT FOACTUALLY MANAGE THE ART DEPARTMENT, PHYSICAL
EDUCATION DEPARTMENT, AND THE SCIENCE DEPARTMENT.

1 I WAS JUST NOW WORKING IN COOL WEB SITE BUT I COULD
JUMP OVER TO COAST COLLEGE.
2 OKAY.
AND NOW I'VE JUMPED TO AN ENTIRELY DIFFERENT WEB SITE
3 AND THIS IS THE ficticious ONE I WANTED TO SHARE WITH
YOU IS THAT KIRSTI AND I WORKED ON FOR A WHILE.
4 FIGO TO INDEX, THIS IS MY SCHOOL SITE.
SO I'M JUMPING BETWEEN DIFFERENT SITES IN
5 DREAMWEAVER.
NOW, DREAMWEAVER HAS A TERRIFIC WAY TO ALLOW TO YOU
6 PREVIEW EXACTLY WHAT IT'S GOING TO LOOK LIKE ON THE
WEB AND HOW WE DO THAT IS SIMPLY BY HITTING THE F12
7 KEY.
EASY.
8 NOW, CHECK THIS OUT BECAUSE THIS IS REALLY FUN.
THIS IS COAST, college of ARTS, SCIENCES, AND
9 technology. AND I'M GOING TO HIT THE RELOAD BUTTON A
COUPLE OF TIMES BECAUSE I WANT TO DRAW YOUR ATTENTION
10 TO A COUPLE OF THINGS.
FIRST OF ALL, LOOK ACROSS THE TOP OF THE PAGE.
11 WHAT YOU'RE SEEING RIGHT NOW IS A FLASH MOVIE AND
AFTER THE BREAK I'M GOING TO SHOW YOU EXACTLY HOW WE
12 MADE THAT. ALL RIGHT, IT'S REALLY COOL, IT'S FUN,
AND THERE'S NO CODING WHATSOEVER IN WHAT YOU GUYS ARE
13 LOOKING AT.
THIS IS SIMPLY A LITTLE FLASH MOVIE AND THERE'S A
14 LITTLE BANNER DIMENSION ON THERE, X AMOUNT OF PIXELS
ACROSS AND LONG TO MAKE THAT ILLUSION.
15 AND YOU CAN SEE THERE'S A WONDERFUL LITTLE WAVE
FLYING ACROSS THE SCREEN AND IT SPELLS OUT THE NAME.
16 NOW LET'S MOVE DOWN HERE.
NOTICE AS I COME DOWN INTO THIS SECTION OVER IN HERE,
17 IT'S A LITTLE HARD TO SEE PROBABLY ON THE MONITOR BUT
YOU'LL SEE ROLLOVERS.
18 YOU'LL SEE THE MISSIONS WORD CHANGE COLOR, WHILE THIS
IS A JAVASCRIPT ROLL OVER completely MADE IN
19 FIREWORKS.
IN FACT, THIS ENTIRE GRAPHIC WAS IMPORTED DIRECTLY
20 FROM FIREWORKS WITH THE CODE WITHOUT CODING AND
DROPPED RIGHT UNDER THE PAGE HERE IN THE COAST WEB
21 SITE AND DOWN HERE WE HAVE SOME OTHER ONES TOO.
ALL RIGHT?
22 AND LAST BUT NOT LEAST WE JUST ADDED THESE LINKS FOR
ACCESSIBILITY ISSUES AND SCREEN READERS AND THINGS
23 DOWN THERE WITHIN DREAMWEAVER.
HANG ON TO YOUR QUESTIONS FOR JUST A MINUTE.
24 I WANT TO GIVE YOU A quick DEMO AND THEN WE'LL TAKE A
COUPLE OF QUESTIONS.
25 I WANT TO SHOW YOU WHEN I CLICK ON DIFFERENT things
FOR INSTANCE, I USE THAT LINK DRAG EARLY TO GO FROM

1 THE DEPARTMENTS AND LINK DRAG OVER TO THESE DIFFERENT
PAGES.
2 AND JUST SO HAPPENS I HAVE YET ANOTHER LITTLE JAVA
script rollover AND THIS ONE WAS ACTUALLY MADE INSIDE
3 DREAMWEAVER IN TWO CLICKS WHICH WILL TAKE ME RIGHT
BACK HOME IF I WANT TO GO HOME, BUT IT JUST SO
4 HAPPENS IN OUR ART DEPARTMENT WE ACTUALLY HAVE AN ART
HISTORY CLASS.
5 AND BECAUSE I LOVE ART AND I ESPECIALLY LIKE THE
ARTIST FRANZ MARK, I WOULD PROBABLY WANT TO SIGN UP
6 FOR THIS CLASS.
ON THE LEFT WE HAVE A TYPICAL HYPERLINK OVER HERE AND
7 I CAN GO AHEAD AND MAYBE FIND OUT SOME INFORMATION
ABOUT THE CLASS AND SEE EXAMPLES OF HIS WORK, BUT THE
8 WEB DOESN'T HAVE TO BE STATIC.
ALL THE BROWSERS SUPPORT DYNAMIC CONTENT AND WHAT I
9 DID WAS ACTUALLY IMPORTED A COUPLE OF IMAGES OF FRANZ
MARK'S PAINTINGS OF HIS HORSES.
10 NOTICE, THEY SWAP.
DID I WRITE THIS IN CODE?
11 NO.
THIS TOOK TWO MOUSE CLICKS INSIDE DREAMWEAVER'S
12 rollover BUTTON TO MAKE.
AND IT MAKES THIS KIND OF ACTIVITY HAPPEN RIGHT
13 INSIDE THE PROGRAM.
BY CLICKING HERE I CAN ACTUALLY JUMP OVER TO WHAT WE
14 CALL THE CREATE WEB FOLDER WEB.
REAL QUICKLY, HOW MANY OF YOU GUY VISIT GONE OUT WITH
15 A DIGITAL CAMERA OR SCANNER AND SHOT A BUNCH OF
PHOTOS?
16 EVERYBODY, RIGHT?
NO ONE IN THIS ROOM HASN'T SHOT PICTURES AND SCANNED
17 SOMETHING.
IT MAY NOT BE YOU BUT IT MAY BE AN AN ASSOCIATE,
18 LET'S SAY YOU HAVE A FOLDER OF IMAGES ON YOUR
COMPUTER AND YOU NEED TO TAKE LET'S JUST SAY LIKE
19 THIS ONE LET'S SAY YOU'VE GOT APPROXIMATELY, I DON'T
KNOW, EIGHT OR NINE IMAGES AND YOU NEED TO CREATE
20 LITTLE THUMB NAILS BUT YOU NEED TO CREATE REALLY BIG
IMAGES AND YOU NEED TO PUT THEM ON INDEPENDENT PAGE
21 UNITED STATES AND NEED TO CREATE THE NAVIGATION, GO
HOME, GO FORWARD, GO BACK, YOU HAVE TO WRITE ALL THAT
22 CODE, OPTIMIZE THAT IMAGE IN SOME OTHER APPLICATION,
AND PUT IT ALL TOGETHER ON THE WEB.
23 ANYBODY WANT TO GUESS WHAT THAT TAKES PEOPLE HOW
LONG?
24 WHAT WAS IT?
STPHRAO: FOUR CLICKS.
25 I DID IT.
T-SHIRTS.

1 RICHARD: Y ONE STEP AHEAD OF ME.
WITHOUT THE FOUR CLICKS HOW LONG WOULD IT TAKE THAT?
2 HOURS?
IT TAKEs me TWO DAYS, I'M SLOW. AND THIS GENTLEMAN
3 IS RIGHT.
YOU GET THE SHIRT.
4 ACTUALLY IN DREAMWEAVER THERE IS A RELATIONSHIP
BETWEEN DREAMWEAVER AND FIREWORKS AND YOU KNOW HOW
5 LONG IT TAKES ON THE AVERAGE UP HERE?
20 SECONDS.
6 20 SECONDS, I'M GOING TO SHOW YOU GUYS IN A MATTER OF
MINUTES QUESTION IN THE BACK.
7 AUDIENCE: THE TOOL I WORKED MOSTLY WITH
IS PHOTOSHOP AND WOULD IT BE POSSIBLE TO CREATE THE
8 VISUAL AND DESKTOP PUBLISHING TO WEB SHOP AND
CONTINUALLY --
9 RICHARD: ABSOLUTELY.
THE QUESTION IS COULD YOU CREATE YOUR GRAPHICS IN
10 ADOBE'S WONDERFUL PHOTOSHOP AND BRING IT OVER TO
FIREWORKSES, ABSOLUTELY, AND PEOPLE DO IT ALL THE
11 TIME.
ADOBE IS WONDERFUL FOR DESKTOP PUBLISHING.
12 BUT AGAIN, REMEMBER, DISTINCTION HERE IS WE ARE
REALLY ABOUT WEB PUBLISHING AND WE DO DESKTOP
13 PUBLISHING TOO, BUT WE REALLY WILL CONCENTRATE ON
GETTING YOUR GRAPHICS PERFECT FOR THE WEB.
14 THAT'S WHAT WE WANT TO DO.
SORRY, QUESTION?
15 AUDIENCE: DOES IT KEEP THE LAYERS?
RICHARD: ABSOLUTELY.
16 THE QUESTION IS WILL WE'LL SUPPORT PHOTOSHOP LAYERS?
YES.
17 AND IN FACT YOU CAN EVEN BRING THOSE LAYERS INTO
FLASH AND I'M GOING TO SHOW YOU THAT.
18 BY THE WAY, IF YOU ARE AN ADOBE ILLUSTRATOR USER,
ADOBE FOR INSTANCE RECOGNIZES SWIF ON THE WEB, OUR
19 WONDERFUL FLASH FORMAT.
YOU CAN ACTUALLY GO, FILE, PUBLISH IN ADOBE
20 ILLUSTRATOR AS AN SWIF FILE AND GO RIGHT OUT INTO
FLASH IF YOU LIKE.
21 THEY LOVE US, IT'S GREAT.
YES IN THE BACK.
22 AUDIENCE: ON THE things THAT WE HAD.
..
23 RICHARD: THIS IS IN FACT A TABLE.
YES.
24 BUT THE GRAPHIC WAS ORIGINALLY CREATED OVER IN
FIREWORKS AND IMPORTED WITH THIS BUTTON RIGHT THERE
25 WHICH IS CALLED INSERT FIREWORKS HTML AND IT REBUILDS
THE ENTIRE GRAPHIC RIGHT HERE.

1 BUT LET ME JUMP AHEAD BECAUSE I WANT TO SHOW YOU MY
FAVORITE THING.
2 OH, I'M SORRY.
AUDIENCE: SO YOU HAVE FIVE DIFFERENT
3 TABLES FOR EACH ONE OF THOSE SLICES?
RICHARD: THERE'S A LOT OF SLICES.
4 AUDIENCE: SHOW YOU HAVE DIFFERENT TABLES.
..
5 RICHARD: RIGHT.
AND IF YOU SAW THE FOLDER CONNECTED WITH THIS, YOU'D
6 SEE TONS OF LITTLE TEENY GRAPHICS ALL SLICED AND
DICED AND CUT UP AND THE HTML REBUILDS IT ON THE FLY
7 IN THE PROGRAM.
AUDIENCE: CAN YOU DO THE SLICE IN
8 FIREWORKSES?
RICHARD: YES.
9 IN FIREWORKS.
YES, YOU CAN.
10 GREAT QUESTION.
QUESTION IS COULD YOU DO ALL THE SLICING AND DICEING
11 IN FIREWORKS OR DREAMWEAVER.
IT'S UP TO YOU.
12 SOME PEOPLE WHO USE OUR PROFESSIONAL TOOLS WILL
CREATE THEIR ENTIRE PAGES IN FIREWORKS WITH ALL THE
13 PAGES, ALL THE CODES IN URL AND SIMPLY BRING IT OVER.
OTHER PEOPLE LIKE TO WORK EXCLUSIVELY WITH
14 DREAMWEAVER.
THERE'S NO RIGHT OR WRONG WAY.
15 IT'S ALL ABOUT DESIGN.
IT'S REALLY HOW YOU WANT TO DO IT.
16 FOR INSTANCE, HERE'S A GREAT THING THAT I LIKE. AS A
LOT OF PEOPLE DON'T KNOW IF YOU SIMPLY CLICK ON THIS
17 GRAPHIC, ANYBODY KNOW WHAT THAT IS?
FLASH MOVIE.
18 WELL, LOOK AT THE PROPERTY INSPECTOR.
REMEMBER I LET YOU KNOW BY SIMPLE SECLICKING ON A
19 GRAPHIC RIGHT THERE, OR HERE, LOOK WHAT HAPPENS.
SEE HOW IT CHANGES?
20 IF I GO TO THE FLASH MOVIE I CAN ACTUALLY PLAY THAT
MOVIE RIGHT INSIDE DREAMWEAVER.
21 OKAY?
I DON'T HAVE TO GO TO THE WEB; I CAN PREVIEW IT RIGHT
22 THERE AND I CAN DO A LOT OF THINGS TO IT, AND
REMEMBER I I'M GOING TO STOP THIS AND I DON'T WANT TO
23 MESS THIS UP TOO MUCH BECAUSE I HAVE SO MUCH TO SHOW
YOU BUT REMEMBER THESE ARE VECTOR GRAPHICS.
24 THE AMAZING THING ABOUT VECTOR GRAPHICS IS THE WEB
DOESN'T CARE WHAT SIZE THIS IS.
25 IN FACT, I'M JUST GOING TO SIMPLY SQUISH IT.
WATCH AGAIN.

1 IT'S EXACTLY THE SAME GRAPHIC, IT WORKS PERFECTLY
BECAUSE IT'S A WEB GRAPHIC.
2 THE WEB DOESN'T CARE WHAT YOU DO WITH GRAPHICS.
THEY SCALE ON THE FLY RIGHT HERE.
3 WHAT'S REALLY NICE ABOUT FLASH WHICH I'LL SHOW YOU
AFTER THE BREAK IS NO MATTER WHAT SIZE THE USERS
4 BROWSER SYOU CAN SET FLASH TO SCALE TO ANY WINDOW
RIGHT THERE ON THE WEB.
5 AUDIENCE: I HAVE A QUESTION IN FLASH A
LOT OF TIMES YOU HAVE A PROBLEMS YOU HAVE A
6 BACKGROUND AND YOU CHECK IT OUT IN THE BROWSER AND
YOU END UP GETTING THESE THINGS ON THE SIDE AND
7 SUPPOSEDLY THAT PICKS UP IN DREAMWEAVER.
RICHARD: YOU CAN.
8 ARE YOU TALKING ABOUT BLANK NEGATIVE space?
AUDIENCE: EXACTLY.
9 RICHARD: EXACTLY.
IN DREAMWEAVER, IT'S NOT REALLY PART OF THE SEMINAR
10 BUT LET ME SHOW WHERE IT IS.
UNDER MODIFY PAGE PROPERTIES, YOU SEE THIS, LEFT
11 MARGIN TOP?
THIS IS HOW YOU CAN ELIMINATE THE SPACE BY PUTTING 0S
12 IN HERE FOR NETSCAPE OR AND IT WILL ELIMINATE THAT
BORDER.
13 IN THIS IS WHERE YOU ACTUALLY CAN CHANGE THE COLOR OF
YOUR PAGES AND WE ALWAYS GIVE YOU THE OPTION OF
14 CHANGING YOUR MIND.
FOR INSTANCE, THAT DOESN'T LOOK TOO GOOD ON BLUE,
15 DOES IT?
BUT WE CAN ACTUALLY CHANGE THINGS BY APPLYING AND
16 NOTICE MY FAVORITE TOOL IN ALL OUR TOOLS, THE EYE
DROPPER?
17 NO MATTER WHAT I TOUCH, EVEN THE APPLICATION ITSELF,
LOOK AT THIS.
18 I CAN APPLY COLOR TO MY PAGES WITH OUR EYEDROPPER
TOOL FROM ANY WEB GRAPHICS I BRING IN JUST LIKE THAT.
19 IT'S REALLY REALLY WONDERFUL.
LET ME GO back AND APPLY THAT.
20 LET'S GO TO THE PART THAT'S IMPORTANT TO YOU GUYS AND
THAT'S SHOWING ME BUILDING A FEW things.
21 BEFORE WE DO, I WANT TO SHOW YOU ONE LAST PAGE.
THERE'S LOU AND ALL THAT.
22 SO BEFORE WE DO OUR BREAK, AND HOW ARE WE DOING ON
OUR BREAK TIME?
23 >> 45 MINUTES.
10 O'CLOCK.
24 RICHARD: WE HAVE 45 MINUTES TO GO UNTIL
OUR BREAK?
25 >> CORRECT.
RICHARD: EXCELLENT! SO LET'S GO INTO

1 WHAT I called NEED WORK.
IN THIS FOLDER ARE EXACT COPIES OF THE PAGES THAT YOU
2 GUYS JUST SAW, BUT WHAT I DID WAS I ELIMINATED SOME
KEY ASSETS.
3 BECAUSE NOW I WANT TO SHOW YOU HOW YOU CAN USE SOME
OF OUR TOOLS TO MANIPULATE THE INFORMATION, IMPORT
4 THE INFORMATION AND DO SOME INTERESTING THINGS WITH
IT.
5 FOR INSTANCE, LET'S GO OVER TO OUR HOME PAGE.
SO WHAT'S MISSING?
6 FLASH.
SO I WANTED TO SHARE WITH YOU HOW EASY IT IS TO GET
7 THAT FLASH MOVIE IN THERE.
WE DON'T HAVE TO CLOSE THE PROGRAM, WE DON'T HAVE TO
8 DO ANYTHING LIKE THAT, IT'S JUST SIMPLY -- AND BY THE
WAY, WE DON'T EVEN HAVE TO GO UP TO THE MENU WHICH IS
9 GREAT.
WE SIMPLY GO OVER TO THIS AND IF I'M A NEW USER IT
10 JUST SAYS NEW USER.
WHAT COULD BE EASIER?
11 AND I JUST CLICK AND NAVIGATE AND IF I GO OVER TO MY
DESKTOP I HAPPEN TO KNOW THAT I PUT THE ASSETS FOR
12 THE COAST DEMO RIGHT THERE AND I HAVE WHAT'S CALLED
AN SWF FILE.
13 I JUST NOTICED I MISNAMED IT BUT I WANT TO ASK YOU
GUYS, FOR A T-SHIRT, DOES ANYBODY WANT TO KNOW WHAT
14 SWF IS?
THAT'S ABSOLUTELY CORRECT.
15 WOW, THAT'S FAST! I'M GOING TO REPEAT THAT.
I WANT FOPOINT OUT TO YOU THAT WHAT I'M ABOUT TO DO
16 IS I'M GOING TO IMPORT A FILE CALLED SWF.
WHERE DOES THAT COME FROM?
17 WELL, MACROMEDIA FLASH MOVIES AS ARE CALLED WHEN
THEY'RE PUBLISHED TO THE WEB WERE PUBLISHED AS SWF
18 FILES OR SMALL WEB FILE.
AND AROUND MACROMEDIA AND THE DEVELOPMENT COMMUNITY
19 AT LARGE, WE ALL CALL THESE SWIFF FILES.
WHY?
20 YES! YOU GET A BOOK.
COME UP HERE.
21 IN THE PURPLE.
BECAUSE THEY LOAD SWIFTLY OR FAST ON THE WEB.
22 SO THAT'S WHAT THEY ARE.
THEY'RE FAST AND IT'S BECAUSE THEY'RE THOSE LITTLE
23 TIGHT VECTOR GRAPHICS.
SO LET'S GO AHEAD AND SELECT BON.
24 NOW, DREAMWEAVER DIDN'T BREAK, DREAMWEAVER HAS THIS
BUILT-IN ASPECT FOR PEOPLE LIKE ME WHO FORGET THINGS
25 A LOT.
IT'S BASICALLY SAYING HERE RICHARD, I HAPPEN TO KNOW

1 THAT THIS LITTLE SWF FILE THAT YOU HAVE SITTING ON
THAT FOLDER ON THE DESKTOP IS NOT INSIDE OF ME,
2 DREAMWEAVER.
WHAT DO YOU WANT TO DO WITH IT?
3 WHAT DO YOU GUYS THINK I WANT TO DO WITH IT?
COPY IT.
4 SO I CAN ACTUALLY COPY IT BY SIMPLY SAYING YES AND IT
WILL ACTUALLY PUT IT IN THAT FOLDER FOR ME IF I WANT
5 TO DO THAT, MASTER DEMO, AND SAVE IT RIGHT THERE.
I COULD PUT IT IN A SUBFOLDER IF I WANT, BUT I'LL
6 JUST GO SAVE AND THERE IT IS.
THAT'S IT, TWO CLICKS.
7 BY THE WAY, SOME OF YOU MIGHT BE GOING, WELL, GOSH,
THAT'S KIND OF IRKSOME.
8 DOES THAT BOX AND UP IS AND BUG ME EVERY TIME I BRING
UP A PHOTO OR SOMETHING OUTSIDE OF THE ROOT FOLDER?
9 NO.
IT'S A PREFERENCE AND WE CALL IT A PROMPT.
10 ALL THAT IS IS A FEATURE OF DREAMWEAVER WHICH SAYS IF
YOU WANT TO LEAVE IT ON, IF YOU ARE PRONE TO MAYBE,
11 YOU KNOW, BRINGING THINGS OUTSIDE OF THE PROGRAM, YOU
CAN HAVE IT QUESTION YOU.
12 BUT ONCE YOU GET GOOD IN DREAMWEAVER YOU JUST SIMPLY
GO INTO PREFERENCES AND YOU DESELECT IT; IT WILL
13 NEVER ASK SUTHAT AGAIN.
IN FACT MY FAVORITE ONE IN THERE IS CALLED DON'T ASK,
14 JUST DO IT.
AND IT COPIES IT IN AND NEVER ASKS FOR ME THAT EVER
15 AGAIN.
I LIKE TO SHOW PEOPLE THAT BECAUSE IT'S A GOOD
16 FEATURE WHEN YOU'RE STARTING OUT.
AUDIENCE: SAY YOU'RE WORKING ON A PROJECT
17 IN FLASH SHARED LIBRARYS AND STUFF LIKE THAT, DO YOU
LIKE BRING A LIBRARY UP AND00 I. ABSOLUTELY.
18 YES.
THE QUESTION IS IF YOU HAD SHARED LIBRARIES, FOR
19 INSTANCE, FLASH SUPPORTS LIBRARIES, FREEHAND SUPPORTS
LIBRARIES, WE HAVE CSS AND DIRECTOR, YOU CAN DROP AND
20 DRAG MOST OF EVERYTHING, I WANT YOU TO UNDERSTAND
THAT WHEN YOU GET INVOLVED WITH MACROMEDIA TOOLS AND
21 YOU'RE GOING OUT FOR WEB PUBLISHING, DREAMWEAVER
SITTING IN THE MIDDLE.
22 IT'S LIKE THE HUB OF A WHEEL.
IF YOU WANT TO PUT VECTORS INTO DREAMWEAVER, YOU CAN
23 DRAG AND DROP.
IF YOU WANT TO BRING IN A FLASH MOVIE,DRAG AND DROP.
24 THEY'RE SHARABLE.
MOST EVERYTHING.
25 I THINK THERE'S A LITTLE DIFFERENCE IF YOU GET A
DIRECTOR OFF THE ware, BUT IT'S GOING TO BE

1 DIFFERENT.
THE THING I'M SAVING HERE IS SHOWING YOU HOW
2 BEAUTIFULLY DREAMWEAVER WILL TALK TO FIREWORKS.
I'M KIND OF SNEAKING UP ON YOU TO GET TO THAT PART
3 BECAUSE THAT'S A CONVERSATION THAT HAPPENS
AUTOMATICALLY.
4 YES, SIR.
AUDIENCE: IF YOUR FLASH MOVIE TARGETS
5 ANOTHER FLASH MOVIE AND YOU IMPORT IT DOES IT READ
THAT AS IT BRINGS IT IN, SAYS WHAT ABOUT THAT?
6 RICHARD: THAT'S AN EXCELLENT QUESTION.
I DON'T NECESSARILY THINK IT WILL PROMPT YOU AND SAY
7 YOU HAVE TO HAVE IT LIKE LOAD MOVIE.
WHAT HE'S SAYING IS IF YOU HAVE SAY A MASTER MOVIE
8 AND IT'S DEPENDENT ON BRINGING OTHER PIECES OF MOVIES
NIT MAY NOT NECESSARILY GRAB IT, BUT MOST PEOPLE ARE
9 DOING THAT ADVANCED KIND OF WORK WILL TAKE THAT
ENTIRE FOLDER OF SAY SHOCKWAVE DIRECTOR MOVIES, FLASH
10 MOVIE AND DRAG THAT INTO A DREAMWEAVERS WORK FOLDER
AND IT'S FINE.
11 I HAVEN'T DONE THAT SPECIFICALLY WHERE I'VE HAD
SEVERAL DIFFERENT MOVIES.
12 WE CAN TEST IT AT A BREAK IF YOU WANT.
LET'S GO OVER HERE AND LET ME GO AHEAD AND SHOW YOU
13 THIS OTHER PAGE.
LET'S GO OVER AND BRING IN LOU.
14 NOW, BEFORE I DO THAT, I WANT TO SHOW YOU TWO ASPECTS
OF FIREWORKS.
15 REMEMBER THAT'S THE PAGE ABOUT US AND HERE'S OUR
PRESIDENT OF OUR COLLEGE, OUR DEAN, LOU AUGUST.
16 AND WE'RE GOING TO PUT LOU IN THAT LITTLE SPOT, BUT
BEFORE I DO, I'M GOING TO COLLAPSE THIS FOR A MINUTE
17 ANDIP WANT TO GO DOWN TO THAT IMANNUAL, ASSETS FOR
COAST, AND LET'S GET LOU BECAUSE AS YOU CAN SEE, LOU
18 NEEDS WORK.
THERE'S SEVERAL things WRONG WITH THIS IMAFFECT
19 THAT'S VERY IMPORTANT FOR YOU TO NOTICE WHAT I'M
DOING.
20 I JUST CLOSED DREAMWEAVER.
I JUST OPENED UP FIREWORKS.
21 WHY?
BECAUSE I LEFT MY HTML CREATION AND PAGE EDITING
22 TOOL, MANAGEMENT TOOL, ON TOP OF IT, DREAMWEAVER, AND
I HAD TO QUIT IT.
23 THAT'S IT THE KEY.
I HAD TO QUIT IT TO GO OVER TO FIREWORKS TO DO SOME
24 WORK.
I KNOW THIS IMAGE IS TOO BIG AND THAT'S NOT GOING TO
25 FLY.
I'M INSIDE THE FIREWORKS TOOL AND I'M GOING TO SIMPLY

1 AND UP AND GRAB THE CROP TOOL.
I THINK I'LL GO AHEAD AND CROP LOU. AND THAT'S ABOUT
2 RIGHT.
I'M GOING TO DOUBLE CLICK RIGHT HERE AND I'VE CROPPED
3 IT.
OKAY?
4 HANDLED.
SO THAT LOOKS GREAT.
5 I THINK I'LL GO AHEAD AND SAVE A COPY OF THAT AND
LET'S JUST CALL IT LOU NEEDS WORK AND WE'LL CALL IT 2
6 FOR THE HECK OF IT AND WE'LL SAVE IT IN THE ASSET
FOLDER AND I'LL GO AHEAD AND NOW QUIT THIS AND IT'S
7 THERE, RIGHT?
NOW, LET'S GO BACK OVER HERE AND THAT'S THE GOOD ONE.
8 WE DON'T WANT THAT ONE.
WE WANT PROBABLY THE FIRST ONE, RIGHT?
9 I JUST GOT LOST.
BEAR WITH ME.
10 LET'S GO BACK TO LOU NEEDS WORK.
RIGHT THERE THE COPY OF THE MISSION STATEMENT, AND I
11 NEED TO PUT LOU IN IS THERE.
SO HERE WE GO.
12 LET'S GO AHEAD AND IMPORT THAT IMAGE AND LET'S GO
DOWN TO ALL FILES AND WE PUT IT RIGHT HERE, RIGHT?
13 AND IT'S NO. 2.
3 THERE'S A PREVIEW TLOOKS GOOD.
14 SELECT IT.
YEAH, LET'S PUT IT IN THERE.
15 LET'S SAVE IT.
AND I'M HAPPY.
16 I CAN FIX THAT TABLE LATER, BUT I DON'T WANT TO DO
THAT.
17 OH, MAN! I JUST FORGOT SOMETHING.
THERE'S SOMETHING I NEED TO DO TO THAT IMAGE.
18 I DIDN'T OPTIMIZE IT, MEANING THAT IMAGE IS A LITTLE
BIT TOO BAD FOR TOO BIG FOR THE WEB.
19 I TOOK A PICTURE OF LOU, I TESTED MY BROWSER AND
PEOPLE ARE WAITING AND WAITING.
20 GOSH, I GUESS I'M GOING TO HAVE TO QUIT DREAMWEAVER,
OPEN UP FIREWORKS, IMPORT LOU, MAKE THAT OPTIMIZATION
21 CHANGE, SAVE TQUIT, OPEN UP DREAMWEAVER -- WRONG.
WATCH.
22 BECAUSE WE RESPECT YOUR TIME, ALL RIGHT?
BIG TIME.
23 NOTICE AS LONG AS I HAVE LOU SELECTED, THAT WONDERFUL
PROPERTY INSPECTOR HAS A LITTLE BUTTON CALLED EDIT
24 AND IF I SIMPLY CLICK, DREAMWEAVER IS HAVING A
CONVERSATION WITH FIREWORKS.
25 NOTICE THIS, GUYS.
RIGHT UP HERE IS A LITTLE GREEN ICON OF DREAMWEAVER

1 POINTING TO FIREWORKS.
THERE'S A DONE BUTTON HERE.
2 IN FACT, I'VE NEVER LEFT DREAMWEAVER.
NEVER.
3 I'M SIMPLY GOING TO GO TO WHAT'S CALLED FOUR UP AND
I'M GOING TO COMPARE THIS ORIGINAL IMAGE THAT I
4 SCANNED WITH THE ONE OVER HERE IN FIREWORKS, AND IT'S
GOING TO TAKE THREE SECONDS ON A 28 BAUD MODEM, BUT
5 I'M NOT REALLY HAPPEN WITH THIS.
I WOULD REALLY LIKE THIS TO LOAD A LITTLE BIT
6 QUICKER.
SO BY GOING UP TO WINDOW, I'LL JUST OPEN UP OUR VERY,
7 VERY COOL OPTIMIZE PALETTE WHICH IS HIDING AS YOU CAN
SEE, IT'S SOMEWHERE HIDING.
8 I'M GOING TO GO BACK HERE AND GRAB IT.
THERE WE GO.
9 AND I'M GOING TO SIMPLE SEGO INTO OUR QUALITY SLIDER
AND I'M GOING TO DRAG THAT AND IT'S GOING TO LOAD IN
10 ONE SECOND.
WATCH THIS.
11 CLICK.
AND GUESS WHAT?
12 I'M DONE.
I'M DONE.
13 DO YOU LIKE THAT?
AUDIENCE: YES!
14 RICHARD: IS THAT A TIME SAVER?
IS THAT HUGE?
15 THANK YOU, THANK YOU.
THAT'S A HUGE TIME SAVER BECAUSE THINK ABOUT IT, IF
16 YOU HAD TO GO THROUGH A WEB SITE AND OPTIMIZE, SAY,
30 GRAPHICS, THAT'S GOING TO TAKE EIGHT HOURS OF
17 OPENING AND CLOSING AND SAVING, IT'S FOREVER.
BUT WHAT WE'VE DONE IS BUILT THAT RIGHT INTO THE
18 PROGRAM TO ALLOW YOU TO QUICKLY OPTIMIZE AND MAKE
CHANGES TO YOUR GRAPHIC.
19 AUDIENCE: CAN YOU GIVE LIKE A VECTOR WITH
A JPEG --
20 RICHARD: ABSOLUTELY, YES YES, YOU CAN.
AND I WANT TO BE VERY, VERY CLEAR ABOUT THAT BECAUSE
21 I DID COVER IT.
KEEP IN MIND, BECAUSE PEOPLE SEEM TO MISS THIS, KEEP
22 IN MIND THAT FIREWORKS ABSOLUTELY WILL DO THINGS
RIGHT HERE.
23 WITH BIT MAP IMAGES, BUT FIREWORKS WILL ALSO ACTUALLY
CREATE VECTOR IMAGES, MIX THEM TOGETHER, AND ALLOW
24 YOU TO PUT CODE RIGHT ON TOP OF THEM.
ALL RIGHT?
25 MIX THEM TOGETHER.
AND THAT'S POWERFUL AND UNHEARD OF OUT THERE IN THE

1 PUBLISHING WORLD, DIGITAL PUBLISHING WORLD, WE HAVE
THEM ALL BUILT IN.
2 LET'S TAKE A LOOK AT YET ANOTHER VERY INTERESTING
THING WE DID K DO. LET'S BECOME THOSE JAVASCRIPT
3 PROGRAMERS.
WHAT I WANT TO DO IS JUMP OVER TO OUR ART DEPARTMENT,
4 YOU MAY RECALL OVER HERE IF WE WANT TO GO OUT AND
LEARN ABOUT FRANZ MARK'S WORK, THERE WERE TWO REALLY
5 COOL PICTURES OF HORSES HERE.
AGAIN, THIS IS ALL ABOUT CODE BECAUSE THIS IS DYNAMIC
6 JAVASCRIPT RIGHT HERE.
BUT I'M NOT A CODER AND I DON'T HAVE TIME FOR IT SO I
7 WANT A QUICK EASY PROFESSIONAL WAY TO DO IT.
SO LET'S CLICK ON THE BUTTON TO THE RIGHT.
8 BECAUSE THIS SAYS INSERT A rollover IMAGE AND IT'S
BASICALLY NOTHING MORE THAN A SERIES OF QUESTIONS.
9 HERE WE G. LET'S CLICK.
AND IT SAYS GIVE THIS A NAME, I'M GOING TO LEAVE THE
10 DEFAULT BECAUSE IT'S NOT IMPORTANT RIGHT THIS MINUTE
AND BASICALLY IT SAYS WHAT IS THE ORIGINAL IMAGE YOU
11 WOULD LIKE THE USER TO SEE WHEN THEY USE YOUR PAGE.
LET'S FIND ONE.
12 IT SO HAPPENS THAT IN MY ASSETS FOR COAST I HAVE TWO
IMAGES, THE RED HORSE AND IT IS BLUE.
13 SO LET'S START WITH THE BLUE, SELECT TCOPY IT, AND
THAT IS THE UP IMAGE, IF YOU WILL.
14 NOW, WHAT'S THE rollover IMAGE?
LET'S SIMPLY GO AND FIND THAT OTHER ONE AND WE NEED
15 THE RED HORSES, RIGHT?
YEAH.
16 SO LET'S GO AHEAD AND DO THAT.
AND LET'S BRING THAT IN TOO AND SAVE IT AND GUESS
17 WHAT, WE ARE IN FACT DONE.
BUT JUST TO PROVE TO YOU THAT THIS IS IN FACT
18 WORKING, LET'S ADD SOMETHING I DIDN'T ADD EARLIER
BECAUSE I MIGHT WANT TO LINK THIS.
19 SO LET'S JUST DO SOMETHING LIKE HTTP, COLON, FORWARD
SLASH FORWARD SLASH, WORLD WIDE WEB.ART.COM.
20 BECAUSE I THINK THIS IS A TERRIFIC SITE.
OOPS.
21 YEAH, I DID, I HAD THE CAP LOCK ON.
I APOLOGIZE.
22 THAT WAS NOT BEST PRACTICES, AS THEY'D SAY.
I WASN'T PAYING ATTENTION.
23 OKAY. WORLD WIDE WEB.ART.-- I THINK THERE'S ONE EVEN
called ORG TOO BUT I'M JUST DOING THIS TO SAVE TIME.
24 OKAY.
WE'RE DONE.
25 NOW LET'S PREVIEW IN THE BROWSER.
THERE LITTLE.

1 IT IS.
LOOKS REALLY NICE.
2 LET'S CLICK ON IT.
AND WE ARE AT ART.COM.
3 WHAT DO YOU THINK?
EASY?
4 (APPLAUSE)
VERY, VERY SIMPLE.
5 OH, GOOD, NET SCAPE'S HAVING AN INTERESTING DAY.
ALL RIGHT, SO LET'S LEAVE THAT AS IT IS, SO THAT IS A
6 JAVASCRIPT rollover.
NOW LET'S MOVE OVER TO ONE OF MY FAVORITE FAVORITE
7 THINGS TO DEMO AND THAT HAPPENS TO BE ONE OF THE
THINGS THAT WILL MAKE YOUR LIFE SO EASY.
8 NOW YOU MAY RECALL A PAGE THAT I ACTUALLY DIDN'T SHOW
YOU, SO I HAVE TO BACK UP BECAUSE I JUST REALIZED I
9 DID NOT SHOW IT TO YOU, AND THAT'S THIS PAGE IN OUR
SITE.
10 IT'S CALLED THE CLASS SCHEDULE.
ALL RIGHT?
11 SO WHAT WE HAVE HERE IS THE ACADEMIC PROGRAMS OVER AT
COAST CLASS CLASS SCHEDULE AND WE HAVE ASTRONOMY,
12 SOLAR SYSTEM, AND WHAT HAVE YOU.
NOW, THIS WOULD BE A LOT OF WORK TO CREATE THAT
13 TABLE, TYPE IN ALL THE INFORMATION AND WHAT HAVE YOU.
BUT I WANT TO ASK YOU GUYS A QUESTION.
14 HOW MANY OF YOU ARE USING A SPREADSHEET?
MOST OF YOU ARE USING ONE OF THESE WONDERFUL
15 SPREADSHEETS OUT THERE. NOW, HOW WOULD YOU PROBABLY
TAKE THAT INFORMATION FROM YOUR SPREADSHEET AND GET
16 IT ONTO THE WEB?
YOU COULD IMPORT IT, AND I'M GOING TO SHOW YOU NOT
17 ONLY A WAY TO IMPORT IT, I'M GOING TO SHOW YOU A WAY
TO ACTUALLY FORMAT IT AND COLORIZE IT AND MAKE IT
18 LOOK PRETTY.
ARE YOU READY?
19 THIS IS OUR EXAMPLE RIGHT HERE, AND WHAT WE WANT to
do IS COME BACK TO OUR CLASS SCHEDULE AND RIGHT HERE
20 I'M GOING TO GO AHEAD AND SHARE WITH YOU A REALLY
COOL THING called FILE, IMPORT, TABULAR DATA.
21 NOW I'M NOT AN EXPERT ON SPREAD SHEETS.
SOME OF YOU WILL KNOW THIS MUCH BETTER THAN ME, BUT I
22 DO KNOW THERE'S A DELIMITER OF TAB, COMMA, AND I'M
GOING TO CHOOSE COMMA, AND LIKE ALL OUR THINGS IT'S
23 BASICALLY ASKING A QUESTION OR CREATING A PATH.
LET'S JUST GO LET'S FIND WHAT WE WANT SO I HIT THE
24 BROWSE button ON THERE.
.
25 LET'S GO BACK TO OUR ASSETS FOR COAST AND I WANT TO
SHARE WITH YOU THIS: THAT SITTING IN MY FOLDER IS AN

1 ACTUAL MICROSOFT EXCEL SPREADSHEET AND THERE'S THE
EXTENSION FOR IT.
2 A LOT OF YOU MAY BE USING MICROSOFT EXCEL SPREADSHEET
PROGRAM.
3 BUT IF YOU SIMPLY WANTED TO TAKE YOUR SPREADSHEET AND
SAVE IT OR EXPORT IT FROM MICROSOFT AS SOMETHING
4 CALLED CSV WHICH STANDS FOR, COMMA SEPARATED VALUE,
OR VALUES, YOU CAN THEN CLICK ON THIS BECAUSE WE TOLD
5 DREAMWEAVER TO BRING IN ALL THE INFORMATION FROM
EXCEL AS SEPARATED BY YOUR COMMA.
6 SO WE SAY OPEN, OKAY, AND voila, IT'S DONE.
THAT'S EASY.
7 THAT'S SUPEREASY TO GET ALL THAT INFORMATION ON THE
WEB.
8 WE CAN IMPORT IT, BUT WAIT A MINUTE, THAT'S PRETTY
BORING.
9 THAT'S DARN BORING, AS A MATTER OF FACT, SO AS LONG
AS THIS TABLE IS NOW IN HERE, I CAN DO SOME
10 INTERESTING THINGS TO IT.
FOR INSTANCE, IF I COME UP TO COMMANDS, YOU'LL NOTICE
11 IF I PULL THIS DOWN THERE HAPPENS TO BE SOMETHING
CALLED FORMAT TABLE.
12 AND SORT.
SO FIRST OF ALL LET ME JUST SHARE WITH YOU THE SORT
13 BECAUSE REMEMBER WE'RE NOT OVER IN EXCEL, WE'RE
INSIDE DREAMWEAVER, ALL RIGHT?
14 AND IT JUST SO HAPPENS THAT I MIGHT HAVE MADE A
MISTAKE OR MAYBE I NEED TO UPDATE THIS IN A SPECIAL
15 WAY.
DREAMWEAVER ALREADY RECOGNIZED HOW MANY COLUMNS I
16 HAVE IN THERE.
MAYBE I'M A LITTLE DYSLEXIC OR SOMETHING AND MAYBE
17 THAT'S NOT QUITE RIGHT.
I CAN ACTUALLY.
18 Q. GO IN THERE, CHANGE IT FROM ASENDING TO
DESCENDING AND UPDATE IT INSIDE DREAMWEAVER.
19 BUT HERE'S MY FAVORITE THING BECAUSE I LIKE arty
KINDS OF THINGS.
20 I'LL GO BACK TO COMMANDS AND I'LL CHOOSE THIS REALLY
COOL ONE CALLED FORMAT TABLE BECAUSE WE DON'T WANT
21 YOU GUYS TO HAVE TO WORK SO HARD.
NOTICE THAT I CAN SIMPLY GO IN HERE NOW AND CHOOSE
22 ALL KINDS OF DIFFERENT FORMATS FOR THE TABLE AND BY
HITTING THE APPLY, I CAN COLORIZE IT RIGHT INSIDE.
23 IN FACT, THERE'S A LOT OF OTHER POSSIBILITIES DOWN
HERE LIKE THE BACKGROUND AND ALIGNING AND SUCH
24 THINGS, BUT IT HAPPENS TO BE THAT THIS ONE LOOKS
PRETTY DARN GOOD WITH COAST.
25 AND I'LL SAY OKAY AND I'M ALL DONE.
WHAT DO YOU THINK?

1 WHO WANTS A BOX OF SOFTWARE?
WHO WANTS A BOX OF SOFTWARE?
2 YOU KNOW THE WOMAN BACK THERE WITH ALL THAT
ENTHUSIASM?
3 YOU'RE IT.
COME ON UP HERE.
4 I'LL GIVE YOU THAT $10 LATER.
OH, THERE IT IS! THAT'S FOR YOU.
5 THANK YOU FOR YOUR ENTHUSIASM.
THANK YOU.
6 WE HAVE MORE, DON'T GO AWAY.
YES, PLEASE.
7 AUDIENCE: SUPPOSE IT'S ALREADY FORMATTED
IN EXCEL.
8 WILL IT IMPORT THAT FORMATTING AS WELL?
RICHARD: I MUST ADMIT, I'M NOT AN EXCEL
9 EXPERT OF ANY KIND; AS LONG AS YOU'RE DOING THAT TAB
OR COMMA SEPARATION, EVERYTHING SHOULD COME IN FINE.
10 I DON'T KNOW.
I'M GOING TO BE -- I'M ALSO TRUTHFUL ABOUT WHAT I DO
11 AND DO NOT KNOW.
IF YOU HAVE COLORS OVER IN THE EXCEL SPREADSHEET,
12 WILL DREAMWEAVER SUPPORT IT?
I ACTUALLY DO NOT KNOW THAT.
13 BUT I WOULD THINK, YOU KNOW, YOU WANT TO TAKE INTO
CONSIDERATION WEB-SAFE COLORS AND OVER HERE BECAUSE I
14 CAN CLICK ON ANYTHING NOW, I CAN COME IN HERE AS YOU
CAN SEE AND I CAN COME IN AND ACTUALLY CHANGE THESE
15 CELLS JUST LIKE THAT TO A WEB-SAFE COLOR.
THAT'S WHAT'S REALLY IMPORTANT.
16 FONTS ARE ENDLESS.
WE HAVE LOTS OF DEFAULT FONTS.
17 YES, BUT YOU HAVE A FONT LIST HERE.
NOTICE DOWN -- THE QUESTION IS WILL IT IMPORT THE
18 FONTS?
IT SHOULD.
19 AND LIKE ANYTHING, IF YOUR SYSTEM HAS THOSE FONTS ON
IT, DREAMWEAVER SHOULD BE ABLE TO POINT TO THEM, OR
20 YOU CAN EDIT THE FONT LIST HERE.
AUDIENCE: THE CSV IS INVEST TO A TEXT
21 FILE.
RICHARD: OKAY, I STAND CORRECTED.
22 BUT SINCE YOU BROUGHT UP SOMETHING INTERESTING, I
WILL POINT OUT SOMETHING I WASN'T GOING TO SHARE WITH