Dinner and Farewell to Gordon T. Hughes, II

Member Services Eco-system

Join us for an overview of ABM's newly revitalized committees and councils and learn more about their latest initiatives.

Hosted by: Marion Minor, CEO, M2MEDIA360

Speakers:
Chris Kevorkian, SVP, Business.com & Chair, Digital Media Council
Megan St. John, Managing Director, InfoCommerce Group & Chair, Business Information Council
Jan Tuchman, Editor in Chief, Engineering News-Record, The McGraw-Hill Companies & Chair, Editorial Committee

ABM 2010 Annual Meeting

Inside the Beltway with Rick Boucher

One of the foremost leaders on Capital Hill regarding digital policies will discuss some of the issues facing ABM members today, including behavioral advertising, net neutrality and database protection, and how they could impact your bottom line.

Speaker:
Rep. Rick Boucher (D-VA), Chairman, House Energy & Commerce Subcommittee on Communications, Technology & the Internet

Lead Gen in 2010

While marketer demand for lead generation services continues to climb, many publishers are struggling with the demands of scaling their business in a pay-for-performance marketplace. This session is designed to provide insight into how B2B media enterprises can adapt their org structures, marketing tactics and product offerings to capitalize on marketers' new lead generation budgets as well as reallocation of print dollars.

Moderator:
Rob O'Regan, Editor, eMediaVitals.com
Speakers:
Prescott Shibles, CEO, Vital Business Media
Sean Griffey, President, FierceMarkets
Bill Ault, President, Equipment Data Associates

Luncheon Presentation: Optimize Your Content for Social Media Success

Davis will show you how to leverage your content assets and offer six key lessons to shift your mindset in a social media universe.

Speaker:
Andrew Davis, Chief Strategy Officer, Tippingpoint Labs

Breakfast with Apps, Martin Hensel, President/CEO, Texterity

ABM Annual Conference 2010 Keynote Address

Learn how Next Issue Media is revolutionizing and innovating the world of digital publishing, and how b-to-b media companies can capitalize on this new revenue stream.

Speaker:
John Squires, Managing Director, Next Issue Media

The Next Generation Panel Where Are You Leading Your Company?

This panel of business media's rising stars discuss where they see opportunities for growth, what they're investing in for the future and how their companies are adapting to a changing b-to-b landscape.

Moderator:
Bill Mickey, Managing Editor, FOLIO

Speakers:
Chris Crain, VP, Crain Communications
Randall Friedman, VP, Lebhar-Friedman
Greg Watt, President & CEO, Watt Publishing

ABM Marketing Services Panel

Industry leading companies will discuss how they have embarked on the marketing services path and how they are making money by working with clients on developing ad campaigns, websites and marketing campaigns for their clients.

Moderator:
Mark Holdreith, Managing Member, The Moira Group

Speakers:
Michael Hurley, VP, Corporate Sales, Hanley Wood
Tom Miller, Partner, Miller Brooks
John Sequerth, Publications Manager, UPS

Buying the B-to-B Opportunity

During this session, you'll hear from a top CEO about why he's back in the buying mode and a true believer in business media.

Speaker:
George Green, Senior Advisor, e5 Global Media & Consultant, Hearst Corporation

Business Information - Mining the Riches of Decision Data Products

Join us as we explore what's beyond magazines, events and web portals - and why this is fertile territory for ABM members. In this afternoon salon, you'll have a chance to consider the many forms of business information and then in a systematic view assess how you might apply these models to your own markets. This isn't just about defining what business information is; you'll have a chance to share experiences as well as leverage the expertise of Business Information Council members. Learn from colleagues (who have done it) how to mine this important revenue stream.