Live Webcast of American Advertising Federation National Conference 2006

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Live Webcast of the
AAF National Conference 2006

Now that consumers control more content, how will you reach them? Learn how to take advantage of blogs, podcasts and other emerging technologies and how you can use them to make print, TV and radio even more powerful. Join the AAF in the city by the bay for exciting keynotes and professional development workshops that will provide you with the tools to take charge of change.

The event will be live and archived for viewing at www.tvworldwide.com. Participants should have the free Windows Media player installed prior to viewing the event. Questions can be directed to 703-961-9250, ext. 223.

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  Taking Charge of Change at the AAF

Wally Snyder, President & CEO, AAF
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  The Road to Come: Consumers, Demography and Participation Revolution

Andrew Zolli, Founder, Z + Partners
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  Split Second Changes in the Digital Marketing Universe

Josh Quittner, Editor, Business 2.0 Laura Desmond, CEO, MediaVest USA Sean Finnegan, U.S. Director, OMD Digital Rishad Tobaccowala, CEO, Denuo
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  The Magic of Targeted Advertising

Gilbert Davila, VP, Multicultural Marketing Carol H. Williams, President, CEO & Chief Creative Officer, Carol H. Williams Advertising
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  ADDY Awards Dinner and Show

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  Keynote: Embracing the Environments of "My Media"

Dan Rosensweig, COO, Yahoo! Inc.
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  Keynote: The Evolving Role of the Holding Company

Michael Roth, Chairman & CEO, Interpublic Group
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  Presentation of the Barton A. Cummings Gold Medal Award

Howard Bell, Ann Iverson & Judy Thompson present to Jay Egan
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  Presentation of AAF National Conference 2007 / Louisville Location

John McCafferty, President & Creative Director, McCafferty and Company Advertising
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  Professional Development Workshop - Radio in a Digital World

Lynn Griffith, Managing Partner & Chief Media Officer, Duncan & Associates; Evan Harrison, Executive Vice President, Clear Channel Radio; Dave Robbins, Director of Digital Programming, CBS Radio; Natalie Swed Stone, Director of Radio Services, OMD; Kerry Tucker, Senior Vice President, National Marketing, Radio Advertising Bureau
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  Panel: Creative Impact - How to Break Through the Clutter

Moderator: Karen Francis, Chairman & CEO, Publicis & Hal Riney Stuart McLean, Co-President, JWTwo Entertainment Guy Seese, Creative Director, Goodby Silverstein & Partners Mike Shine, Founder & Creative Director, Butler, Shine, Stern & Partners
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  College Chapter Awards

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  Professional Development Workshop - Blogs Are Life Stories: Creating a Dialog Between Consumers and Advertisers

Linda Gangeri, National Advertising Manager, Volvo; Elden Nelson, aka "Fat Cyclist," Blogger on MSN Spaces; Nichole Peterson, Director, Branded Entertainment & Experiences Team, MSN; Chris Sanchez, Account Supervisor, Euro RSCG 4D; Chris Schroeder, President & CEO, The HealthCentral Network
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  Parade of Winners and Governors

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  AAF Annual Business Meeting

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  Panel: Avoiding Landmines in a Changing Media Landscape

Moderator: Wally Snyder, President & CEO, AAF Panelists: Paul Kurnit, President & Founder, Kidshop & Kurnit Communications; Charlie Rutman, CEO, MPG; John Swigart, Managing Director & CMO, Esurance; Doug Wood, Partner, Reed Smith LLP
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  Club Achievement Awards

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  Keynote: Change, Change or Change: Options for the Agency of the Future

Maurice Levy, CEO, Publicis Groupe delivers a keynote address at the American Advertising Federation's national conference 2006 in San Francisco.
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  University of Virginia winning presentation

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  Keynote: AAF: Proud Past. Promising Future

Andy Jung, Senior Director of Advertising & Media, Kellogg North America & AAF Chairman
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  Panel: Multicultural Marketing: Mainstream Practice or Missed Opportunity?

Frank Cooper, VP Marketing, CSD Flavors, PepsiCo, Moderator Chiqui Cartegena, Managing Director of Multicultural Communications, Meredith Integrated Marketing; Darryl Cobbin, Chief Marketing Officer, Boost Mobile; Monica Lozano, CEO, La Opinion & SVP, ImpreMedia, LLC
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  Interview - Attack! Marketing & Promotions

Christian Jurinka, Managing Director, Client Services
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  Interview - El Mensajero

Brad Westerhold-Arroyo, Publisher & CEO
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  Interview with Mike Ribero, CEO of Reactrix

Mike Ribero discusses the new Reactrix advertising platform.
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  Demonstration of Reatrix Technology in Use

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  Keith Reinhard

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  Andrew Zolli

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